Omnichannel

Macy’s is ready to help students put their best (fashion) foot forward this autumn with an omnichannel approach to back-to-school.

San Jose, Calif. – PayPal Holdings Inc. is still not officially an independent company, but is getting some serious respect from the investment world.

Once PayPal splits from parent company eBay and starts trading on the Nasdaq Stock Market under “PYPL” (expected July 17), it will be listed on several prominent stock indices.

A former chief information officer at Walmart is joining retail technology firm Newgistics.

The company has hired Gene Wojciechowski as its chief information officer (CIO). Wojciechowski brings nearly 30 years of experience leading IT organizations at companies including Walmart.com, UPS Freight Services and Staples to his new role, where he’ll be tasked with providing executive leadership and strategic direction for all of Newgistics’ core technology operations.

After spending more on school supplies and electronics in 2014, parents this year will head into the back-to-school season evaluating what their children really need before spending on new items.

Montreal – Mall-based discount children’s apparel retailer Youngland Kiddie Shops has implemented cloud-based retail technology solutions from Aptos Inc. (formerly Epicor Retail) to improve the customer experience.

New York -- A former chief information officer at Walmart is joining retail technology firm Newgistics.

Gene Wojciechowski has been named CIO of Newgistics, where he will be tasked with providing executive leadership and strategic direction for all of Newgistics’ core technology operations.

The "buy" buttons that Google first announced earlier this year are officially coming to search pages very soon.

Google officials made the announcement at an event in New York City on Wednesday and also online. 

The buttons will allow shoppers to purchase items directly from ads in Google search results using the payment information linked to their Google account.

Product reviews, social media posts and videos are having more of an impact on shoppers than ever before, according to a new survey from Bazaarvoice.

The Bazaarvoice Conversation Index Volume 9 examines how consumers' online and offline shopping behavior is influenced by consumer-generated content (CGC) such as ratings and reviews, questions and answers, photos, videos, and social posts.