-
Fanatics taps SiteSpect for better online experience
Boston -- Online licensed-sports apparel retailer Fanatics has taken website testing and optimization to a whole new level.
Fanatics is using SiteSpect’s Origin Experiments to test more than site aesthetics, such as headlines and font color. The solution empowers Fanatics to execute a broad range of tests on new site features and functionality, such as on-site search and checkout flow.
-
JLL goes to the dogs
Chicago -- Some shopping centers are getting dog friendly.
In response to consumer demand for dog-friendly retail centers, nearly 30 JLL-managed properties are now encouraging shoppers to bring their canine companions to the mall for themed events from 5 p.m. to 8 p.m. each Wednesday in August.
The newly launched Dog Days program will test the markets’ receptiveness to a dog-friendly shopping experience with four themed nights at participating centers:

