-
Lululemon redefines transparency with 'Lab' format
Lululemon Athletica will open the first U.S. outpost of the brand’s design incubator “lab” format in downtown Manhattan, in March.
It’s only the second location for the unusual concept. The first, opened in 2009, is in the company’s hometown of Vancouver, British Columbia.
-
Tech Bytes: Three Reasons for E-Tailers to go Brick-and-Mortar
While rumors of Amazon launching a chain of physical bookstores seem to be exaggerated, there is no question that pure-play retailers are beginning to make inroads into the brick-and-mortar channel. Over the past couple of years, e-tailers as diverse as Warby Parker, Bonobos and Birchbox have not only opened stores, but committed themselves to expanding in the space.
Here are a few good reasons for virtual enterprises to consider selling items in a “real” environment.
Buy Online, Pickup at Your Store

