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ModCloth delves deeper into brick-and-mortar
ModCloth is going on tour this summer.
The online apparel retailer known for its indie and vintage-inspired styles is launching the “ModCloth IRL (in real life) Tour,” a series of five pop-up shops.
The IRL shops are modeled after ModCloth’s first-ever physical outpost, a pop-up in San Francisco. The store opened last July and is due to close March 26.

