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Former Microsoft exec brings tech expertise to NRF
Washington, D.C. — Former Microsoft executive, Tom Litchford, has been named The National Retail Federation's new VP retail technologies.
Effective July 2, Litchford will lead and manage NRF's Association for Retail Technology Standards and the exclusive, invite-only CIO Council. He will be responsible for developing and enhancing strategic programs, activities and relationships with retail and technology communities both domestically and internationally.
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CVS.com offers increased personalization
WOONSOCKET, R.I. — Leveraging the deep understanding of its customer base via insights gained through its ExtraCare loyalty program, CVS/pharmacy officially unveiled on Thursday a new personalized digital experience on CVS.com, which features extensive health information and resources in addition to customized deals and savings information.