Data & Analytics

New York – Grocery discounter Aldi has been ranked the world’s “simplest” brand, with simplicity defined as a clarity of purpose that enables employee innovation and customer service. According to the annual 2013 Global Brand Simplicity Index from strategic marketing firm Siegel & Gale, Amazon.com is ranked second, followed by Google, which came out on top this year. The report is based on a study of 10,000 consumers in seven countries,

Coupons.com has appointed former Safeway executive Mir Aamir as the company’s CFO and COO.

Sidney, Neb. – Cabela’s said that strong performance from its next-generation store format helped drive its third quarter net income up 16.6%, to $49.9 million compared to $42.8 million in the year ago quarter. The company also announced plans for three new stores.

Revenue grew about 15%, from $741.2 million to $850.8 million. Same-store sales grew 3.9%.

Dr Pepper Snapple Group continues navigating through a challenging economic climate. Despite experiencing some pressure in its carbonated soft drinks category, president and CEO Larry Young is reportedly encouraged by the performance of the company’s Core 4 TEN platform.

Reported net sales for the third quarter ended  increased 1% reflecting 3 percentage points of positive mix and pricing, partially offset by a 1% sales volume decline and higher discounts.
 

Amazon.com continued to lose money during its third quarter, although considerably less than a year ago, as its sales advanced 24% to more than $17 billion.

After the market closed on Thursday, Amazon reported a net loss of $41 million, or nine cents a share, during the quarter ended September 30, versus a net loss the prior year of $274 million, or 60 cents a share. The reduced loss coupled with sales of $17. 1 billion which exceeded analysts’ estimate of $16.8 billion caused shares to surge in after hours trading.

Mountain View, Calif. – Coupons.com Inc. has hired Mir Aamir, former president of loyalty and digital technologies at Safeway Inc., as the company’s COO and CFO. Aamir brings more than 18 years of finance, strategy and operating experience, primarily in the retail CPG industries.

Austin, Texas - The current state of the economy will drive 41% of consumers to look for ways to save money on their holiday shopping this year, seeking out bargains and coupons. According to the new annual holiday shopping and coupon usage survey from Offers.com, about half of people (51%) make a holiday gift list, and 62% set a budget for their holiday gift shopping.

Other holiday-related findings from the survey include:

Palo Alto, Calif. -- PunchTab, an omni-channel loyalty and engagement platform, announced that Arby’s Restaurant Group, Cosi and Bareburger have adopted PunchTab’s technology, and are benefitting by offering rewards to customers across multiple channels. In fact, research shows, customers are 2.5 times more likely to buy when engaged on multiple channels.