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Nine West Chats up Customers
For retailers looking to provide an optimal customer experience to harried holiday shoppers, live chat is more than a nice extra.
“Customer expectations today make live chat a necessity; more and more customers are demanding this channel to interact with brands since it’s a convenient and efficient means of getting assistance online,” said Milton Pappas, president of e-commerce for White Plains, New York-based Nine West Group, which operates 183 Nine West stores, 78 Easy Spirit stores and 88 JNY stores in the United States.
Shortly before the 2013 holiday period, Nine West -
Survey: Consumers prefer cash for small purchases
Austin, Texas - Approximately two in three credit cardholders typically use cash for purchases of less than five dollars. According to a new CreditCards.com report, a clear generational divide in the way Americans pay for small purchases means that might not be the case for much longer.
