Data & Analytics

Anheuser-Busch has teamed up with Gratafy to launch a mobile gifting pilot on Facebook designed to enable real-time connections between the beer brand and its customers.

A series of Anheuser-Busch campaigns will target consumers nationwide in their Facebook News Feeds, giving them the ability to send friends a Budweiser (budweiser.com/budsforbuds) or Bud Light (budlight.com/birthday) in select cities, beginning with Chicago and Denver.

San Francisco – EBay Inc. reportedly plans to begin running advertisements within its mobile app during fourth quarter 2014. According to Reuters, the Geico insurance company will be one of the first advertisers.

Hudson's Bay Company is reaping the rewards of its acquisition last year of Saks. The company’s retail sales soared 86.6% to $1.8 billion, from $948 million in the prior year.

Consolidated same-store sales increased by 1.9% on a local currency basis, with increases of 1.1% at HBC’s department store group (DSG), 2.2% at Saks Fifth Avenue and 14.9% at Off 5th. Digital commerce sales totaled $162 million, including $116 million from Saks and growth of 82.2% at DSG.

IBM and Apple announced a strategic partnership earlier this year that promises to transform enterprise mobility through a new class of business apps. The companies plan to leverage their respective strengths in technology, business intelligence and user experience to create solutions that address some of the retail industry’s most pressing challenges. To better understand what that means, Retailing Today spoke with Jill Puleri, VP and global retail industry leader for IBM Global Business Services.

Hhgregg has added Robert J. Riesbeck to its executive team as CFO, as part of the retailer’s continued focus on transforming the business.

Riesbeck has more than 25 years of experience in financial and operations management. Most recently, he served as operations executive/group CFO at Sun Capital Partners where he was responsible for financial and operations oversight of a diverse group of portfolio companies with combined revenues exceeding $5 billion.

Kroger reported total sales of $25.3 billion, representing an increase of 11.6% for its second quarter. Total sales, excluding fuel, increased 12.4% in the second quarter over the same period last year.

Arlington, Va. - Nicholas Ahrens will join the Retail Industry Leaders Association (RILA) as VP of privacy and cyber security. Joining the association from the Office of the General Counsel at the U.S. Department of Commerce, Ahrens will lead RILA’s privacy and data security agenda and serve as the lead advocate to the government on cyber security, privacy, data security and related issues.

Cincinnati – The Kroger Co. beat Wall Street expectations with strong net earnings and sales results for the second quarter of fiscal 2014. Net earnings rose 9% to $347 million from $317 million, while total sales increased 12% to $25.3 billion compared to $22.7 billion for the same period in the prior year.