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Sephora engages consumers with social shopping platform
Sephora has launched Beauty Board, a social shopping platform designed to engage clients through beauty images. Users will be able to post, share, browse and shop Sephora's photo gallery directly on Sephora.com, the mobile site, iPhone and Android apps.
Users will also be able to upload photos, tag the products they use and give helpful tips on how they achieved the look. -
Not cool: Aeropostale’s mall traffic troubles
After a 15% fourth-quarter same-store sales decline, Aeropostale is looking to accelerate the pace of previously announced store closures, further reduce an already limited store expansion program and has secured new financial flexibility from a private equity firm.
