Data & Analytics

Target has further strengthened its marketing organization with the hiring of Kristi Argyilan as SVP, media and guest engagement, effective June 2.  

Argyilan will be responsible for leading and integrating the company’s paid, earned, owned and shared media initiatives.

Argyilan comes to the Target from IPG Mediabrands where she was most recently the president, Magna Global, North America. She has also held senior positions with advertising and integrated marketing agencies including Arnold, Hill Holiday, and Goodby, Silverstein & Partners.

Miller Lite will use festive photos from Twitter to generate content to be used in a television commercial this fall, according to a report from AdWeek.

While the brand's "Show Us Your Miller Time" summer-themed campaign includes components from both Twitter and Facebook, it's focusing more on Twitter to reach a specific demographic — guys ages 22 years to 27 years old.

Although Fresh Market’s net sales exceeded Wall Street expectations, the company reported a decrease in profit for the first quarter of fiscal 2014, which it attributed to a slow start to the year brought on by severe weather in the majority of its markets.

Net sales increased 18% to $431 million from $366.63 million in the prior-year quarter, while net income fell 25% to $16.57 million from $22.12 million in the prior-year quarter. Same-store sales climbed 2.5%.

Digital River, a leading global provider of commerce-as-a-service solutions, has appointed Jeffrey Katz to its board of directors.

A technology and travel industry veteran, Katz recently served as the CEO of Wize Commerce, a global leader in online monetization and traffic acquisition technologies. He was the founding CEO, chairman and president of Orbitz from 2000 to 2004.
 

Despite bad weather and a challenging retail environment, Ross was able to post net income increases in the first quarter of fiscal 2014 by controlling inventory and expenses.

Net income increased 4% to $243.9 million from $234.6 million in the prior-year quarter.

Total net sales in the quarter increased 6% to $2.68 billion, up from $2.54 billion in last year’s first quarter. Same-store sales rose 1%.

San Francisco -- Gap Inc. on Thursday said its first-quarter profit dropped 22%, hurt by weakening foreign currencies.

The retailer earned $260 million in the three-month period ended May 3, down from $333 million in the year-ago period. Revenue increased 1.2% to $3.77 billion. Same-store sales were down 1%.

Lynnwood, Wash. -- Teen active-sports retailer Zumiez reported net income in the first quarter of fiscal 2014 of $2.5 million, flat with the year-ago period. The retailer intends to open approximately 55 stores in fiscal 2014, including up to seven locations in Canada and five in Europe.

Total net sales for the first quarter ended May 3, 2014, increased 9.7% to $162.9 million from $148.5 million last year. Same-store sales increased 1.8%.

Sunnyvale, Calif. - Modern shoppers have a very low tolerance for poor customer service, and crave a more intimate relationship where retailers know their needs, wants and preferences, and respect their time and business. According to an April 2014 research survey from customer engagement technology vendor Kana Software Inc., when asked about their preferred customer service communication channels used to engage with retailers in the past six months, the channel named most often as most preferred was Web (24.5%), followed by email (17.9%).

Montreal -- Jesta I.S., a leading supplier of enterprise software solutions for retailers, manufacturers, and distributors, announced that Peter Harris Clothes/Label Shopper Stores, an off-price apparel, accessories, and home decor chain is partnering with Jesta I.S. to implement their vision merchandising, vision POS, and vision financials software solutions.

Boston - Cone Communications has launched its new social impact tool to help companies assess, communicate and prove their progress against addressing critical social issues. The Cone Social Return Assessment is a proprietary, diagnostic tool that uncovers gaps and opportunities within three elements critical to a company's successful program: awareness, engagement and impact, and provides a plan to optimize its business and social return.