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Deloitte: This mobile consumer activity is on the rise
Consumers are increasingly using their mobile phones for one specific retail-related purpose.
According to the Deloitte 2015 Global Mobile Consumer Survey, the use of mobile devices to make in-store payments has nearly quadrupled in the past year. In-store mobile payments have increased from 5% of total in-store payments 2014 to 18% in 2015.
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Study: How do luxury brands fare on social media?
When it comes to promoting high-end retail and product brands on social media, different platforms suit different companies.
According to new research from Engagement Labs, on Facebook, high-end shoe brand Christian Louboutin ranked first with the highest overall proprietary “eValue” social media measurement score, as well as the highest engagement and responsiveness scores among luxury brands studied.

