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Data & Analytics

  • Drive sales by cracking SMS code

    Almost every major brand has experimented with SMS marketing services. Some programs have been wildly fruitful while others were abandoned after only a few months. Having seen both small and large retailers implement successful mobile marketing programs, there is little doubt that SMS can drive customer engagement and increase revenue.

  • Guitar Center creates merchandising harmony

    Operating multiple brands and channels, Guitar Center has struggled in recent years with merchandising challenges such as omnichannel retailing, branding and selling a mix of new and used products.

  • JDA increases agility of warehouse management

    JDA Software Group Inc. is releasing enhancements to its warehouse management solution designed to make it more accessible and responsive to real-time, omnichannel supply chain needs.

    To maximize accessibility of warehouse management, JDA is embedding mobility into all aspects of the solution. Thus employees can use the application in any location without a workstation. This allows managers to track and observe employees executing their work on the floor, while allowing warehouse associates to accomplish tasks using touchscreens and visual guides on the floor.

  • Walgreens enables Visa Checkout on its sites, Walmart.com next

    Walgreens, along with a host of other retailers, on Tuesday opted into Visa's Visa Checkout to help facilitate an omnichannel shopping experience. Walmart.com also will be incorporating the option into its services within the year, Visa reported.

  • Boot Barn backtracks on Q3 expectations

    Warm weather, as well as layoffs in the oil and gas industry hindered sales Boot Barn during the holiday quarter.

    Boot Barn announced preliminary results for the third quarter ended Dec. 26 as follows:

    • Preliminary net sales increased 49% to approximately $194 million;

    • Opened 5 new stores and completed the rebranding of 19 Sheplers stores;

  • New retail concept, Star World, combines bricks and clicks

    Photo: Jerry Azarkman, president of Star World

  • Report: Online-only strategy ultimately unsustainable for most retailers

    A new study links retailers' success to an omnichannel strategy that includes physical stores.

    According to the report, by L2 and titled "Death of Pureplay Retail," online-only retailers are at a disadvantage due to high costs for marketing and shipping, making their business model challenging and ultimately unsustainable in the long-term. The report was sponsored by Simon Property Group.

  • Not a fun-filled holiday for Build-a-Bear

    Build-A-Bear Workshop is still expecting a third consecutive year of positive same store sales despite a decline in traffic over the holiday period.

    On a preliminary basis, for the fourth quarter ended Jan. 3, the company said it now expects:

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