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Feature: Hoven stays engaging with Holonis
San Diego – Engaging consumers online seems like it should be easy – after all, virtually every consumer is actively online and using multiple social media platforms at this point. However, this also means that all of your competitors are also trying to engage the public across multiple online and social channels, resulting in a huge morass of digital noise. To stand out, retailers need to ensure their digital engagement strategy is consistent, timely and personalized.
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Survey: Customer satisfaction down, technology key to improvement
Ann Arbor, Mich. - Despite economic indicators that show the recession is over, customers are slightly less satisfied in 2015 than they were the prior year. According to CFI Group's Retail Satisfaction Barometer 2015, the RSB score for 2015 is 79 on a 0-100 scale (with 100 being the highest possible score), a one-point drop from 2014.

