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Alibaba offers new assurance on supplier reliability
Hangzhou, China - Alibaba.com is moving to put concerns about the reliability of its suppliers to rest. The global e-commerce platform is upgrading its trade assurance program to give small-to-mid-sized businesses peace of mind when buying from overseas suppliers.
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Survey: Facebook gains importance for customer acquisition
Washington, D.C. - While paid search and email marketing still top retailers’ list of effective customer acquisition channels, social media has moved up the ranks to become an important tool for engaging with and attracting new customers. According to the State of Retailing Online 2015 report, conducted by Shop.org, Forrester Research Inc. and Bizrate Insights, 25% of retailers surveyed cite Facebook as a top acquisition platform.

