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A Five-Point Checklist for Retailers Making the Move to EMV Before the October Deadline
Credit card fraud is in the United States is at epidemic levels. Last year, the U.S. accounted for more fraud than the rest of the world combined. And the fraud rates are accelerating. EMV technology, which has shown to greatly reduce in-store fraud in the Europe, is finally being rolled out in the United States with an impending deadline in October 2015 when retailers will be liable for in-store fraud for cards that have chips on them.
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Survey shows how smartphones changing retail landscape
Austin, Texas -- Smartphones are quickly becoming the first screen for consumers — even in retail stores. But while consumers overwhelmingly prefer to access the Internet on their mobile devices, only 30% use retailer applications to purchase products.
Those are two of the key takeaways of a study RetailMeNot, which commissioned Forrester Consulting to look at how smartphones and apps are changing the retail landscape and how retailers should respond to engage shoppers.
