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Data & Analytics

  • Toys ‘R’ Us taps Priceline.com vet for digital engineering

    In a move to spur its digital transformation, Toys “R” Us has appointed Amit Poddar to head up its digital engineering team.   Poddar is joining the toy retailer as senior VP, chief software architect. The addition is the latest strategic move within the company’s massive digital transformation, a project that is focused on integrating technology into every part of the business, and creating a more customer-centric operation.   

  • Report: Fake retail apps flood Apple’s App Store

    Apple’s App Store has been awash in recent weeks with hundreds of fake retail and product apps, the New York Times reported.  

  • S.O.S.: The Mobile App as a Lifeline for Brick-and-Mortar Retailers

    Consumers gravitate towards convenience for the things that they have to do anyway. They want to get to their intended action with the least amount of unnecessary effort. They’ll even change their behavior to do so. Think of mobile deposits: many consumers have made the switch to using their bank’s mobile app to deposit checks, finding it far more convenient than driving to their local branch or ATM.   

  • Hhgregg reports Q2 loss; closes five stores

    Consumer electronics and appliance retailer Hhgregg came up short in its second quarter.    It also exited the Wisconsin market.     The company reported a loss of $18.4 million for the quarter ended Sept. 30, with a loss of 66 cents per share. Losses, adjusted for non-recurring costs and asset impairment costs, came to 51 cents per share. The results fell short of Wall Street expectations.  

  • New York & Co. names Sears, Ann Taylor vet to head up marketing and online

    New York & Company appointed Michelle Pearlman as executive VP, e-commerce and chief marketing officer.   Pearlman, a member of the company’s board of directors since 2011, has resigned from her duties as a director to lead the company’s omnichannel strategy. In her new role, she will be responsible for the apparel retailer’s e-commerce business, as well as all marketing and visual aspects of the chain’s integrated omnichannel strategy.  

  • Pokemon GO went, but not its legal implications

    In the summer of 2016, Pokémon Go was everywhere. And as players traversed the globe in search of the game’s titular critters, they were also wandering into new legal territory. Although the craze now appears to have subsided, the game’s sudden popularity raised intriguing legal questions that will inevitably affect the future of mobile applications and their relationship to retail businesses.  

  • Retail marketing execs bullish on holiday sales

    Steadily climbing consumer confidence and retail sales growth have U.S. retail chief marketing officers feeling optimistic ahead of this holiday season.

  • The New Skill Set of Today’s Chief Merchandising Officer

    When retail consisted mainly of brick and mortar stores, the role of the chief merchandising officer (CMO) focused almost exclusively on selecting merchandise, designing display strategies and planograms and driving category performance. This role was typically held by people who rose into the role as buyers. That’s because buyers first and foremost excel at spotting the next hottest trend while also having a keen eye on the dollars and cents side of the business.   
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