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Data & Analytics

  • Study: Even millisecond delays impact customer engagement, revenue

    The user experience is critical to e-commerce success, a factor that makes snafus in Web performance unacceptable.    Performance is so critical that even a 100-millisecond delay in website load time can hurt conversion rates by 7%. Meanwhile, a two-second delay in Web page load time increase bounce rates by 103%, according to the “State of Online Retail Performance,” a report from Akamai Technologies.   

  • VF Corp. CIO to retire

    VF Corp. is getting a new technology leader.   Martin Schneider, the company’s VP and CIO will retire at the end of 2017. Sandra Harris, VP, global business technology, will succeed Schneider as VP and CIO, effective Jan. 1, 2018. Harris also has been appointed to VF’s senior leadership team.  

  • Two menswear brands step up digital personalization

    Men’s Wearhouse and Jos. A. Bank are not just enhancing customer experiences across their websites — they are personalizing them.   

  • Longtime Target exec to leave

    Target Corp. is losing a senior digital executive.   Casey Carl, chief innovation and strategy officer, is leaving the retailer, effective May 5. His departure, first reported by The Minneapolis Star-Tribune, comes as the chain has been reducing some of its innovation initiatives, including a store of the future with robots, to focus on efforts that have a faster payback.   

  • UPS uses beacons to quell shipping errors

    UPS is taking steps to improve order accuracy.   A new program called Preload Smart Scan notifies workers if they have placed an item in the wrong delivery vehicle. Historically, these snafus forced drivers to travel miles out of their way to correct the mistakes.  

  • Study: Customized, enterprise-wide plans fight cyberthreats

    Senior executives must be ready to tackle the legal and business risks associated with cyberthreats — even before they happen.   This means companies must establish enterprise-wide tactics to identify risks, appraise response metrics and apply company-specific risk mitigation strategies, according to the “2017 Data Security Incident Response Report,” from BakerHostetler. The study analyzed more than 450 cyber incidents that the firm handled last year.   

  • Millennials rank their 10 favorite brands

    For millennial shoppers, Victoria’s Secret is tops, followed by Sephora and Nike.   That’s according to a report from Conde Nast Inc. and Goldman Sachs Group Inc., which surveyed the popularity of brands among millennial shoppers, reported Bloomberg.   

  • Amazon heads Down Under

    The Australian retail marketplace is in for a huge shake-up.   Amazon is preparing to operate an online store in Australia, offering the country’s consumers access to more categories. Amazon already sells Kindle e-books and readers, Audible audiobooks, and online shoppers can also download apps, but this move will bring “a retail offering to Australia,” according to the e-retailer.  
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