Data & Analytics

Everyone loves to talk about pizza, and Pizza Hut is turning that tendency into a consumer touchpoint.  

So far, it appears that some early Prime Day performance issues on the Amazon.com site gave way to much stronger results as the day continued.   According to multiple media reports, a glitch was causing problems for some U.S. and U.K. consumers attempting to check out their Amazon purchases the morning of Tuesday, July 12. Numerous shoppers tweeted their frustrations using hashtags such as #PrimeDay and #PrimeDayFail.  

While Amazon Prime Day got off to a bit of a rocky start, performance appears to be improving as the day goes on.   According to analysis from Clavis Insight, consumer electronics is the most popular category among Prime Day “spotlight deals,” promoted at the top of the page as especially in-demand items. As of 10 a.m. ET Amazon had run 21 spotlight deals, almost half of which were consumer electronics. At the same on the 2015 edition of Prime Day, Amazon had only posted 10 spotlight deals.  

After two years of benefitting from gasoline price tailwinds, still-stressed consumers will generate only a sluggish 3.3% year-over-year increase in this year’s back-to-school sales, according to Customer Growth Partners’ 14th Annual BTS Forecast.    Total BTS sales for the season will reach $540 billion — a new record, but the lackluster 3.3% growth represents a marked slowdown from the 4%-plus BTS growth seen in both 2014 and 2015, when sales were boosted by declining gasoline prices.  

Online checkout problems are indicative of heavy e-commerce traffic, but still were not what Amazon.com hoped to see in the first hours of Prime Day.   According to multiple media reports, a glitch was causing problems for some U.S. and U.K. consumers attempting to check out their Amazon purchases the morning of Tuesday, July 12. Numerous shoppers tweeted their frustrations using hashtags such as #PrimeDay and #PrimeDayFail. A sampling of tweet complaints includes:  

Walmart’s Lifelong Learning Program is getting a boost from a new partnership with educational technology and services company Cengage Learning.  

Shoppers age 14-19, known as “Gen Z,” are not as hard to reach as some retailers think.  

7-Eleven has set itself new energy conservation goals.       The world’s largest convenience store chain, in collaboration with Conservation International, has committed to reducing its energy footprint in stores by 20% by 2025, and also reducing its packaging footprint by 20% by 2025.    

Stater Bros. Markets is decreasing electricity output this summer.   The San Bernadino, California-based regional supermarket chain is voluntarily reducing lighting energy use by 50% in all 168 Stater Bros. locations during the summer months. This reduction will decrease electricity use by 425,000 kWh per month, which is the equivalent of powering 470 homes per month. It also reduces the possibility of rotating outages during the summer.  

Amazon.com has unveiled another new feature for its second iteration of Prime Day, and customer voices will be heard.   The e-tail giant is offering exclusive Prime Day deals for Amazon Prime members who use its Alexa voice-activated artificial intelligence platform through July 12. These offers will be good for eligible shoppers who order products using their voice on Amazon Echo, Echo Dot, or Amazon Tap devices.