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Survey: Hispanics rely on phones to make back-to-school choices
Three-quarters of Hispanic shoppers in the U.S. will make back-to-school purchase in stores, but which ones will be strongly influenced by their mobile marketing offers. A survey of 500 Hispanic consumers conducted by mobile ad platform Retale found nine out of 10 saying they’d be using their smartphones to shop and that their dollars would be put toward the best deals. -
Post-online jobs report: 1.2 million fewer retail workers
If online retail didn’t exist, 1.2 million more people would be working in the retail industry. Online productivity is that much higher, according to J.P. Morgan Chief U.S. Economist Michael Feroli. He told MarketWatch that revenue per online employee is four times greater than the brick-and-mortar variety: $1,267,000 to $279,000.

