-
Report: Disillusioned Black Friday shoppers will head online
Black Friday may be considered one of the biggest shopping events of the year, but interest among consumers continues to dwindle. Specifically, 31% of respondents in the United States said they have always disliked shopping on Black Friday, and 29% believe it is simply a marketing trick with retailers manipulating pricing to convince consumers they are getting a good deal. -
First Look: Under Armour, Boston
Under Armour has brought its “brand house” interactive store format to Boston, opening a location at the Prudential Center. With nearly 19,000-sq.-ft. of retail space across two floors, the store delivers an immersive, engaging brand experience enhanced by state-of-the-art digital displays designed to both inform and inspire.

