Predictive Analytics

According to ShopperTrak, a leading provider of shopper analytics, the busiest holiday shopping days will occur between Dec. 20 and Dec. 24, and retailers should prepare accordingly.

Additionally, with a shortened shopping season and only four weekends between Thanksgiving and Christmas — down from five last year — retailers must be ready to capture holiday spending during a narrower window of time.

Chicago -- Four of the 10 busiest holiday shopping days will occur between Dec. 20 and Dec. 24, and retailers should prepare accordingly, according to ShopperTrak, a leading provider of shopper analytics. Additionally, with a shortened shopping season and only four weekends between Thanksgiving and Christmas – down from five last year – retailers must be ready to capture holiday spending during a narrower window of time.

Pittsburgh – GNC Holdings Inc. will use customer-centricity solutions from dunnhumbyUSA across all facets of its marketing to more effectively segment and engage with in-store and online customers. This will include personalized communications and offers to shoppers through both online and offline channels.

Real time retail is the best way to describe an intriguing new shopper engagement platform from Bazaarvoice that allows brands to respond to questions and reviews about their products directly on retail sites within the Bazaarvoice network.

Bedford, Mass. – Daily mobile/online retail revenues surge an average of 55% on Cyber Monday (the Monday after Thanksgiving), but a corresponding surge in attacks drives hard losses, on average, as much as $500,000 per hour or $8,000 per minute. In addition, a new study of 1,100 U.S., and U.K., retail IT staffers from RSA and the Ponemon Institute shows that 66% of respondents expect that disruption would result in customer churn that would damage reputation and brand and could push losses as high as $3.4 million from a single hour of disruption.

Caty, N.C. – Consumers have somewhat contradictory desires for greater data privacy and for businesses to have detailed insight into their personal needs, and also have seen improvement in how businesses use personal data. According to a new study from analytics technology provider SAS, 71% of 1,260 respondents surveyed said that recent news about government access to personal data increased their privacy concerns.

A compressed shopping season coupled with the continued growth of e-commerce has UPS forecasting that peak season daily package volumes will grow by 8%.

Chico, Calif. – Online home improvement retailer Build.com has successfully deployed 360price, 360pi’s exact match solution, to monitor pricing for more than a billion permutations and combinations of products, categories and competitors. Build.com seeks to leverage real-time price intelligence to drive conversions, revenues and margins.