Predictive Analytics

Mountain View, Calif. -- Coupons.com Inc. announced that Walgreens has rolled out its Retailer iQ targeting and analytics platform in all 8,000 stores, designed to make the promotions and checkout experience digital, mobile and personalized.

Sales of animal- and pet-related merchandise and winter seasonal items helped push up sales at Tractor Supply Co. in the first quarter ended March 29.

Net sales increased 9% in the quarter to $1.18 billion, up from $1.09 billion in the same quarter last year. Comparable-store sales increased 2.2%.

Net income for the quarter increased 10.9% to $48.8 million, up from $44 million

Greg Sandfort, president and CEO, said the first-quarter results demonstrated an ability to perform during tough weather conditions.

Chicago -- Survey results by location-based shopping platform Retale, which aggregates weekly circulars from more than 60 top-line retailers for mobile and digital devices, found that 71% of mobile app users don't like the idea of being tracked into a store via their smartphones.

More than half (56%) say they are not interested in receiving push notifications while shopping.

New York - The eight-day run up to Easter 2014 fell shy of the previous year’s comparable period by 9.3% in traffic and 8.9% in sales. According to data from retail analytics provider RetailNext, there was a 1.2- percentage-point improvement in conversion, which helped generate a sales decline that was less than the traffic decline.

2Checkout, a global online payments provider, has appointed Shawn Budde as CEO. The hire caps a months-long executive search headed by former CEO Tom Dailey, who continues to serve on the board of directors and is an active investor in 2Checkout.

Rakuten Marketing experienced strong results for the first quarter of 2014 across all of its digital marketing channels.

The company especially highlighted the double-digit growth that advertisers realized through its affiliate, mobile and search marketing technology and services. Additionally, the company signed several new advertisers throughout the quarter that were either new to Rakuten Marketing, or have expanded their existing investments with the company to include additional marketing channels.

Things are looking good for Supervalu, which reported fourth quarter fiscal 2014 net sales of $4 billion, up 1.4%, and net earnings of $26 million, or $0.10 per diluted share.

"Fiscal 2014 was an important transition year for Supervalu as we stabilized the organization and set the foundation for our future,” stated Sam Duncan, Supervalu president and CEO. “I am pleased with the direction of our business segments and look forward to the new fiscal year where we can focus our attention on driving sales growth across the organization.”

Armonk, N.Y. -- IBM said Tuesday that its Watson unit has invested in Fluid, a digital commerce firm, to develop personalized shopping applications using IBM’s cognitive computing tools.

New York – Nine basic attack patterns that vary from industry to industry are the source of 92% of the 100,000 security incidents analyzed by Verizon since 2004.

Atlanta - InReality, a customer experience strategy and design firm, is offering a retail customer experience measurement tool called Reality Gap Analysis. Reality Gap Analysis delivers a quantifiable assessment of the gaps between a brand's self-perception and a customer's reality.