Predictive Analytics

Retailers need relevant deals if they want to break through the “noise’ and engage with shoppers this holiday season. 

Sam’s Club associates now have the information they need to improve shoppers’ in-store experiences in real-time.

Emerging economies continue to drive global digital payment transactions — and momentum shows no signs of slowing.

Consumers are becoming more digitally influenced on a seemingly daily basis — but omnichannel retailers find themselves hard-pressed to keep up the pace. Retailers need to meet their needs across all touchpoints, and create a frictionless shopping experience despite where the shopping journey starts and ends.   

Following suit of older generations, younger shoppers want to pay for purchases with credit cards.    Specifically, Gen Z (ages 18-24) and Gen Y (ages 25-34) are comfortable using credit to make purchases, and overwhelmingly prefer credit cards to monthly payment options, according to new data from Vyze, a provider of cloud-based financial technology solutions.   

One of the most closely watched holiday forecasts has good news for retailers.   The National Retail Federation said it expects holiday retail sales in November and December to increase between 3.6% and 4% for a total of $678.75 billion to $682 billion. In 2016, up from $655.8 billion last year. The NRF forecast, which excludes automobiles, gasoline and restaurants, would meet or exceed last year’s growth of 3.6% and the five-year average of 3.5%.   

E-commerce holiday sales are expected to increase 18% to 21% this holiday season, reaching  $111 to $114 billion, according to the annual holiday sales forecast from Deloitte. With online growth eclipsing total holiday sales growth (expected to rise 4% to 4.5%), savvy retailers will be pulling out all the stops to step up their digital game.

Industry experts say retailers need to create an engagement strategy based on individual customer needs — along with the optimal solutions to support their efforts.

Consumers are growing increasingly comfortable using connected devices for daily tasks — and shopping is not far behind.    As more devices connect to chatbots and virtual assistants, an increasing number of consumers are ready to embrace the automation and convenience delivered by IoT technologies. Nearly half of consumers (48%) said they would feel comfortable with a connected device, such as a refrigerator, ordering items on their behalf.  

Tailored Brands has taken steps to identify shoppers and drive customer satisfaction.   The menswear company operates more than 1,400 locations in the U.S. and Canada, as well as digital channels, across a variety of brands. By partnering with ForeSee, Tailored Brands now has a solution that manages all customer experience (CX) intelligence from one centralized location.  

More unauthorized product ads are hijacking the consumer experience — an issue that will cost retailers precious revenue this holiday season.    As unauthorized product ads are injected into consumer browsers — and appear on retailer sites — consumers are distracted from the retailer’s offerings. This disruption – known as online journey hijacking – cuts directly into retailers’ revenue, an issue that could cost companies $2.1 billion this holiday season.