Predictive Analytics

Before we completely move on from last month’s Amazon Prime Day, it’s important to understand why retail brands once again braced themselves to lose customers and online sales when they had a whole year to do things differently.   

Driven by the need “to solve problems for its shoppers,” Boxed is about to make it easier than ever for customers to reorder merchandise — without even having to think about it.   

While the number of cyber-attacks have declined in the last year, a majority of companies still feel susceptible to data threats.   This was according to the “2017 Thales Data Threat Report, Retail Edition,” from Thales e-Security and analyst firm 451 Research. The study is based on responses from more than 1100 senior security executives, including in the retail segment, from across the globe.   

When it comes to brands that stand out in online apparel shopping segment, subscription services are leading the pack.   Apparel subscription services, like Stitch Fix and Trunk Club, and introduction of Amazon’s Prime Wardrobe are disrupting the apparel segment. While the subscription method of shopping for apparel is still in its infancy, consumer reach — and interest — is growing, according to research from The NDP Group.   

A jump in mobile ads and daily users contributed to another strong quarter for Facebook — one that also beat analyst expectations. For the second quarter ended June 30, total revenue rose 45% to $9.32 billion. This is a significant jump from $6.436 billion for the same period in 2016. Revenues for the quarter also beat analyst forecasts of $9.20 billion, according to Thomson Reuters. This is the ninth straight quarter that Facebook has exceeded analyst expectations.

Retailers need to innovate to get the most out of data analytics

There is more data filtering through retail enterprises than ever before. But while most retailers have data collection down to a science, they still need to learn how to extract value from this information.

Chain Store Age recently spoke with Hiro Yoshikawa, CEO and co-founder of Treasure Data. He discussed how a new level of customer data analysis can improve the customer experience.

How has unified commerce and digitally influenced retail stepped up the game on data management?