Consumer Analytics

Washington, D.C. -- A report released Thursday showed that consumer confidence fell last week to the lowest level in a month, negatively impacted by rising fuel prices.

The Bloomberg Consumer Comfort Index dropped to minus 44.5 in the week ended March 6, from the prior week’s minus 39.7, which was close to the highest in almost three years. Surging gas prices have left Americans concerned about personal finances.

Tempe, Ariz. -- Limelight Networks announced that Quiksilver Europe deployed Limelight’s website acceleration services to maximize website performance and enhance the online experience for its customers.

TORONTO -- Best Buy is partnering with Points International, which operates loyalty reward program management platform, www.points.com, to enable Reward Zone members the ability to exchange points between their Best Buy Reward Zone and their other participating loyalty program accounts as well as trade with other users via the Points.com loyalty marketplace.

YONKERS, N.Y. -- In another positive sign for the economy,  the March Consumer Reports Index reveals its most positive results in two years.

According to Consumer Reports National Research Center, which conducts the survey, the Consumer Sentiment Index has broken into positive territory at 50.3, which is up from 48.7 a month ago. This is the first time sentiment has been in positive territory since it was first measured in October 2008.

NEW YORK — Amid researching its customers' changing media habits, supermarket retailer Supervalu has partnered with a leading provider of digital marketing services and technology to enhance how the grocer reaches customers.

Supervalu said that after conducting a joint study with Nielsen Catalina Solutions, which measured more than 30 million impressions delivered by PointRoll, in-store sales at Supervalu experienced an overall increase during a three-month period, thanks to PointRoll's PaperBoy eCircular, an interactive expandable ad unit.

NEW YORK -- Consumers always want more. Whether it is a thinner, lighter iPad, a faster car or a muffin with more blueberries. The same is true in the world of coupons where a stumbling national economy caused shoppers to demand more coupons from consumer packaged goods companies.