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Consumer Analytics

  • Summer traffic swoon underway at Walmart.com

    Walmart.com is the only conventional retailer to rank in the monthly Top 50 Web Properties report from comScore Media Metrix, but June traffic to the retailer’s site was below year-ago levels even as e-commerce is hailed as the next growth engine.

  • Korean home shopping retailer selects IBM mobile, analytics solutions

    Seoul, South Korea – South Korean home shopping retailer NS Shopping is deploying mobile and analytics solutions from IBM to improve its omni-channel customer experience and relationship management.

    NS Shopping currently sells its merchandise via television, catalogues and online, and will use IBM Smarter Commerce technology to integrate mobile and social channels into its retail environment.

  • Preen.Me launches social commerce partnership with brands

    Tel Aviv, Israel – Preen.Me, a social platform for beauty consumers that offers access to personalized product recommendations, peer-to-peer recommendations, product reviews and how-to tutorials, is launching a database for select beauty brand partners.

    The database will provide brands with aggregated consumer information such as actual product usage, and price sensitivity. Brand partners will also have direct access to Preen.Me users.

  • Cheesesteak, financial tenants to Centre Plaza

    Bensalem, Pa. -- Philly It Cheesesteaks and MGM Financial Strategies Inc. have signed leases at the 43,550-sq.-ft. Centre Plaza in Bensalem, Pa., according to Levin Management Corp.

    Philly It Cheesesteaks opened a 1,700-sq.-ft. in the spring, while MGM Financial Strategies Inc. will follow with a 1,700-sq.-ft. opening this summer or fall.

  • ShopperTrak weighs in with BTS outlook

    CHICAGO — Retail sales and traffic will increase during the back-to-school season, reflecting a recovering economy, according to ShopperTrak, the world’s largest counter and analyzer of retail traffic.

    The company found that national retail sales, when compared to the same period last year, will rise 4.3% in August, and retail foot traffic will increase 0.6%.

  • Shopzilla’s Aisle A extends reach to Europe

    LOS ANGELES — Shopzilla, a leading source of sales and consumer feedback for online merchants and retail advertisers, is expanding its footprint with the launch of its new media solutions and audience targeting division Aisle A in Europe, which will offer marketers access to proprietary shopping intent data and evolving premium retail inventory. 

  • More users and mobile efforts move eBay forward

    Revenues at eBay increased 14% to $3.9 billion during the second quarter ended June 30 and profits adjusted to exclude the impact of a divested business increased to $822 million, or 63 cents a share, compared to $730 million, or 56 cents a share.

  • Report: Retailers shift digital spend toward mobile

    Huntington Beach, Calif. -- Retailers are eying mobile devices as the best route to make the most of their digital marketing campaigns.

    According to the latest research by Shop.org/Forrester, in the study “The State Of Retailing Online 2013: Marketing & Merchandising,” 87% of online retailers either already have implemented or are planning to implement mobile email optimization in 2013, and seven in 10 will optimize paid search for smartphones and tablets (71% and 73%, respectively).

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