Consumer Analytics

Pittsburgh – American Eagle is opening what it calls a “progressive technology” office in San Francisco. The almost 10,000-squ.-ft. office, located at 49 Stevenson Street, will offer a space for engineers, designers and digital marketing teams to work on American Eagle’s omni-channel initiatives.

Veteran CPG industry executive Richard Lenny was named chairman of the board at Information Resources, Inc., filling the position previously held by Lawrence Benjamin who will remain on the board.

Lenny previously served as chairman, president and CEO of The Hershey Company and also served as group vice president of Kraft Food and president of Nabisco Biscuit and Snacks. Prior to that he was president of Pillsbury, North America and spent 18 years with Kraft prior to that.

Boulder, Colo. -- Trader Joe’s is North America’s favorite grocery store based on customer satisfaction, according to a new study of 6,600 consumers conducted by Market Force Information. Publix Super Markets and Whole Foods Market rounded out the top three. All three received high marks for courteous staff, inviting atmosphere and high-quality produce. Hy-Vee also scored well on those measures.

Oak Brook, Ill. -- McDonald’s Corporation reported modest global gains in net income, revenues and same-store sales during the second quarter of fiscal 2013. Both its profit and revenue trailed analysts’ estimates.

Digital coupons could be poised for greater growth judging from the warm reception industry leader RetailMeNot got when it offered shares to the public last week.

Shares of RetailMeNot surged 30% in the first hours of trading to more than $27 per share, representing a market cap of more than $1.3 billion, according to Norwest Venture Partners, a multi-stage investment firm which has a 20.5% stake in the company.

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Houston -- U.S. Hispanics are more likely to purchase grocery foods, dairy, and bread from convenience stores (c-stores) than non-Hispanics, reports the NPD Group, leading global information company. Spanish-dominant Hispanics are more likely to make grocery item purchases at c-stores than other Hispanics, according to the NPD report entitled The C-Store Hispanic Shopper, which examines the typical convenience store shopping behavior of Hispanics by level of acculturation and how it compares to non-Hispanics.
 

Tel Aviv, Israel – Preen.Me, a social platform for beauty consumers that offers access to personalized product recommendations, peer-to-peer recommendations, product reviews and how-to tutorials, is launching a database for select beauty brand partners.

The database will provide brands with aggregated consumer information such as actual product usage, and price sensitivity. Brand partners will also have direct access to Preen.Me users.