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Consumer Analytics

  • Retail Social Juice Index adds 70 brands

    Albany, N.Y. -- Social media marketing agency Media Logic said Tuesday that 70 new brands have been added to its Retail Social Juice Index, bringing the total number of tracked brands to nearly 700.

    The additions, including eBay, DKNY and Zappos, creates a more comprehensive industry index and provide users with a broader competitive set for comparison, according to Media Logic.

  • Want to improve your social media reputation? Better learn to understand it first

    By Jim Singer and Mark Langsfeld, [email protected], [email protected]

    Want to read something scary? Here’s an excerpt of a review on Quiznos posted on a popular restaurant review site:

  • IBM Survey: Consumers willing to share information with retailers

    Armonk, N.Y. -- Consumers are looking for a more personalized shopping experience, and are willing to share select details about themselves with their favorite retailers to help educate brands on exactly how, when and where to approach them, according to the third annual consumer survey by IBM.

  • Forest City launches enhanced websites for 15 retail centers

    Cleveland -- Forest City Commercial Management today announced the launch of 15 redesigned retail center websites. The new sites feature enhanced interactive shopping, social media experiences and content from PlaceWise Media’s Shoptopia.

  • Sam's Club launches mobile phone protection service

    BENTONVILLE, Ark. — Sam's Club has launched a new program with San Francisco, Calif.-based warranty provider SquareTrade and other partners to offer feature-packed mobile phone protection plans for Sam's Club members. Priced at $59 for standard phones and $99 for smart phones, the protection packages include:

    • Two-year protection for normal failures including battery replacement

    • Accidental damage protection including full liquid immersion with a $49 deductible

  • ShopperTrak mobile app offers retailers access to key data on the go

    NEW YORK — Retailers that are looking to access their store sales and foot traffic now can do so anywhere and anytime with a new, free mobile application from ShopperTrak.

    ShopperTrak said its new mobile app provides retailers with remote access to the following data &mdashh; key metrics, hourly performance and ShopperTrak Power Hours — which are displayed in an easy-to-navigate graph enhanced by charts. Additionally, the app also provides free weekly foot traffic reports for five major U.S. markets for non-ShopperTrak customers.

  • Report: 24 million customer accounts hacked at Zappos

    Henderson, Nev. -- A Monday report by Reuters said that online shoe retailer Zappos was hacked over the weekend, affecting 24 million customers in its database.

    The retailer, which is owned by Amazon.com, said that customers' names, email addresses, billing and shipping addresses, phone numbers and the last four digits of credit cards numbers and scrambled passwords were stolen. But it said the hackers had not been able to access servers that held customers critical credit card and other payment data.

  • ShopperTrak: Holiday season sales grew 3.5%, foot traffic declined 3.1%

    New York City -- ShopperTrak reported Monday that national retail sales, when compared with the same period last year, rose 3.5% during November and December, while foot traffic decreased 3.1%.

  • Retailers Rejoice! Top Technology Tools Can Re-Invigorate Sales Year-Round

    By Jill Puleri, [email protected]

    The recently concluded holiday season was a happy one for most retailers, thanks in part to a recovering economy, heightened consumer confidence and no debilitating weekend snowstorms.

    Oh, and wide acceptance of technology gadgets and experiences may have helped a bit, too.

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