Consumer Analytics

Online sales increased 15% to $35.3 billion from Nov. 1 through Dec. 25 compared with the same time period the prior year, according to the online measurement firm comScore.

Hampshire, United Kingdom -- The global redemption rate of mobile coupons will average at over 8% by 2016, which represents an eightfold increase over the best paper coupons campaigns, according to a new report from Juniper Research. North American and Western European markets are now beginning to follow the same growth path as the Far East & China and by 2016 there will be over 600 million regular mobile coupon users worldwide.

MONROE, Conn. — Spire, a provider of actionable shopper analytics to leading retailers and manufacturers, has announced hat Mike McMahon has joined the company as president.

McMahon has spent half his career in consumer packaged goods and the other half working in marketing services.

"Mike will now take up a key leadership role at Spire, committed to fine tuning Spire's strategy, managing our growth and exceeding all client and partner expectations,” said Paul Taylor, CEO and founder of Spire.

Columbus, Ohio -- A slowing trend in retail same-store sales leveled out at 3.6% growth in December as shoppers' spending plans firmed up in time for the holidays while remaining value-focused, according to Kantar Retail.

ROCHESTER, N.Y. — In what might become an additional indicator as to the power consumers can wield across retail through social media outlets, Wegmans on Wednesday reinstated Alec Baldwin as the company's spokesman.

Wegmans had pulled its Baldwin holiday advertising campaign in response to consumer complaints about Baldwin's behavior on an American Airlines flight Dec. 6, a flight from which he was removed for refusing to turn his cell phone off.

Roseville, Calif. -- Retail life cycle price optimization solution-provider Revionics said it has partnered with K-VA-T Food Stores for a price optimization solution.

K-VA-T will deploy Revionics  Price Optimization and Revionics Promotion Optimization, which includes Revionics' category planning tools, weekly price maintenance capabilities and optimized prices across all pricing zones, each week.  

Customer experience analytics firm ForeSee today released the results of their seventh annual Holiday E-Retail Satisfaction Index, and Target was ranked 29.

The difficulties Target experienced with the relaunch of its website early last fall and subsequent fall off in traffic couldn’t have come at a worse time, as total retail online sales hit new highs during the holiday season.

Online sales increased 15% to $35.3 billion From Nov. 1 through Dec. 25 compared with the same time period the prior year, according to the online measurement firm comScore.

Target chairman, president and CEO Gregg Steinhafel drew a proverbial line in the sand last month when he noted the company’s same-stores sales performance in December would be better than the company’s modest showing in November.

Actually, what he said was, “For the month of December, our comparable-store sales results will compare the five weeks ending Dec. 31, 2011 to the five weeks ended Jan. 1, 2011. We expect a low to mid single-digit increase in Target’s comparable-store sales for this period, stronger than our November performance.”

Reston, Va. -- Consumers spent some $35.3 online from Nov. 1 through Dec. 26, up 15% from last year, according to ComScore Inc.