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Consumer Analytics

  • Catalog Spree adds brands to mobile shopping app

    Los Altos, Calif. – Catalog Spree, which promotes itself as a “digital mall” providing online access to retail catalogs, has added several brands to its mobile shopping app. Retailers — including Forever 21, JC Penney, Kohl's, Target, Toms Shoes, Torrid and Urban Outfitters — now have Catalog Spree “lookbooks” that provide online browsing of catalog-style product selections. Catalog Spree also has added a price watch feature that sends users automatic notifications when prices on desired goods drop to a certain point.

  • Consumer confidence in June rises more than expected

    New York - A report released by Bloomberg on Tuesday said that confidence among American consumers in June surpassed expectations, climbing to the highest level in more than five years.

    The Conference Board’s index rose to 81.4, beating Bloomberg forecasts of 75.1 and reaching the highest point since January 2008. The index reached 74.3 in May. 

  • Denver Matress parent leverages adaptive design for e-commerce site

    Denver – Furniture Row, parent company of home furnishings retailer Denver Mattress, is using the Oracle ATG e-commerce solution to both personalize the Denver Mattress e-commerce site and make it adaptable to the format of any device the customer chooses to employ. Using the “adaptive design” website design methodology enabled by ATG technology, the Denver Mattress site instantly recognizes what type of device — such as PC, smartphone or tablet — a customer is using and optimizes display for that specific screen.

  • As Seen On TV gives power to the people

    Clearwater, Fla. – Multichannel retailer/product marketer As Seen On TV is taking advantage of the burgeoning crowd-funding trend to let its customers help decide what new products will be available for sale. Partnering with crowd-funding software provider Launcht Inc., As Seen On TV will allow inventors to upload video, images, design specifications and marketing strategies relating to their product ideas onto its e-commerce site. Customers will then be able to comment on, review and make prepurchases of products.

  • Sport Chalet invites divers to take plunge for treasure

    LOS ANGELES — Specialty sporting goods retailer Sports Chalet is sticking to an innovative plan that helps retain existing customers while enhancing its brand awareness. The retailer is inviting certified Scuba divers to participate in its Treasure Hunt dive for the fourth consecutive year. 

  • Walgreens refocuses following weaker than expected Q3

    DEERFIELD, Ill. — Walgreens cited a challenging economy and low front-end comparable store sales for its weaker than expected third quarter results. 

    The company has therefore initiated a three-point plan to boost front-end performance as the company shifts its Balance Rewards customer-acquisition focus into second gear with a greater emphasis on redemption and rewards. 

  • Modern Digital Retail: Everyone Gets a Participant Ribbon

    Many socioeconomic pundits have bemoaned the trend in modern education and childrearing toward creating an artificially level playing field where everyone gets a participant ribbon for everything they do, regardless of how much effort they put in or how good (or bad) the results are.

  • E-commerce solution offers insight into Amazon marketplace

    PALO ALTO, Calif. — Terapeak has launched an e-commerce market analytics solution designed to provide visibility into the Amazon marketplace giving online retailers access to Amazon market data as well as their own sales data.

    The solutions tool features product, offer and sales rank searches in more than 35 Amazon categories; average, minimum and maximum pricing data; competitor research and analysis; and the ability to view historical Amazon transactions. 

  • Burberry Kisses aims for customer intimacy

    London – Omni-channel global fashion brand Burberry is taking a pioneering step into the realm of digital customer engagement with a new program called Burberry Kisses. Partnering with the Google Art, Copy & Code project that presents itself as a “series of experiments to re-imagine advertising,” Burberry is allowing consumers to send online letters which are sealed with digital replicas of their kisses, complete with their choice of Burberry lipstick shade.

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