Consumer Analytics

As discount retailers such as TJ Maxx and Saks Off Fifth get comfortable in e-commerce territory, closeout retailer Tuesday Morning is bowing out of the digital space, according to reports.

Kellogg is looking to BrightRoll, an independent video advertising platform, to help the company simplify and maximize the efficiency of its digital video advertising.

Kellogg is expanding its video advertising capabilities and leveraging BrightRoll’s platform to boost brand awareness among a growing digital audience, as consumer viewing habits shift from television to computers, mobile devices and connected TVs. 

DEERFIELD, Ill. — July sales at Walgreens experienced an 8% boost. They totaled $6.03 billion, up from $5.59 billion for the same month in fiscal 2012. 

Comparable-store sales increased by 6.3% in July. Calendar day shifts positively impacted total comparable sales by 1.4 percentage points, while generic drug introductions in the last 12 months negatively impacted total comparable sales by 1.8 percentage points.

LOS ANGELES — Virtual Piggy initiated a consumer acquisition campaign to start building its subscriber base. Throughout the past four months, Virtual Piggy has added more than 400,000 new accounts most of which are based in the U.S. and some which were recently added in Canada.  

Costa Mesa, Calif. -- Anna’s Linens is optimizing its e-commerce site for mobile device users. The retailer says nearly one-third of its online traffic originates from mobile devices, prompting the move.

By Ron Menich, Ph.D., EVP and chief scientist, Predictix

Wherever you turn today, Big Data is impacting every facet of society and business — and retail is no exception. For example, consider the impact of weather patterns on retail sales.

Pittsburgh – Giant Eagle is deploying EPiServer CMS and commerce solutions to enhance its customer online experience. The company leverages EPiServer technology to extend and deliver a multichannel, multi-platform experience online.

Washington, D.C. – Seventy-two percent of online adults in the U.S. use social media. Data from the Pew Research Center's Internet & American Life Project shows that Twitter is helping drive this widespread social media use, as the percentage of Internet users who are on Twitter has more than doubled since November 2010, currently standing at 18%.

LOS ANGELES — Specialty sporting goods retailer Sport Chalet is touting its services and assorted selection of brands to runners. 

The retailer is reminding runners that it offers “extensive online show advice” to accurately fit athletes with the correct running shoe, not to mention a selection of brands which include Adidas, Asics, Brooks, New Balance, Nike, Reebok and Saucony. The retailer also offers custom in-store gait assessments.

WASHINGTON — Retailers had sales gains in many back-to-school categories like clothing and sporting goods but experienced surprising declines in home-based categories, including building materials and furniture stores, according to the National Retail Federation. 

The world’s largest retail trade association found that July retail sales — excluding automobiles, gas stations and restaurants — increased 0.3% seasonally, adjusted from June and increased 5% unadjusted year-over-year.