Consumer Analytics

New research from the National Retail Federation sheds light on how 140 million Americans plan to shop during the Thanksgiving weekend.

According to a new survey from the National Retail Federation, Black Friday will be the biggest day of the weekend: 69.1% plan to shop on Black Friday, or approximately 97 million shoppers.

Red hot Pinterest is offering new functunality to third parties that will allow them to curate content and drive traffic to their sites, and major retailers such as Walmart, Target and Zappos are all over it.

San Francisco – Several key retail customer metrics during October 2013 indicate holiday spending will rise this year compared to last year, even as holiday store traffic levels decline. According to data on nearly 20 million domestic shopping sessions during October analyzed by in-store retail analytics technology provider Euclid, window conversion in October, defined as the number of shoppers that enter a store as a percentage of the total foot traffic, rose to 8.3% from 6.5% last year, but decreased from 8.7% in September 2013.

Walnut Creek, Calif. -- Retailers appear to be putting in the foundational elements to create a coordinated focus on the customer experience. The percentage of respondents to a new survey from RSR Research reporting that Marketing is the primary owner of customer data internally nearly doubled from 2012 to 2013, from 33% to 61%, and those reporting no explicit owner fell from 33% to 17%.

Under Armour is in the process of acquiring MapMyFitness, a fitness technology company powering one of the world's largest digital fitness communities.

Under Armour will leverage the fitness platform to expand its digital capabilities. MapMyFitness has one of the largest connected fitness communities in the world and offers a diverse suite of websites and mobile applications under its flagship brands MapMyRun and MapMyRide. Utilizing GPS and other advanced technologies, MapMyFitness provides users with the ability to map, record and share their workouts.

New York -- Mall of America unveiled an “Enhanced Service Portal” designed to improve the digital and physical shopping experience by integrating all the communication channels through which consumers contact the shopping center into a unified service.

Nearly 60% of global respondents said that loyalty programs were available where they shopped, and of those, 84% said they were more likely to visit those retailers, according to a new study by Nielsen.

Whirlpool has promoted Joseph Liotine to president of the company's U.S. operations and appointed him to the corporation's executive committee. Liotine is currently VP of marketing for the company's North American region.

Mall of America has unveiled an Enhanced Service Portal that aims to improve the digital and physical shopping experience by integrating all the communication channels through which consumers contact Mall of America into a unified service.

Beaverton, Ore. -- Digimarc Corp. announced that SharperImage.com is using the Digimarc Discover platform to make it easy for consumers to simultaneously browse print catalogs, research and buy from their mobile device.