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Consumer Analytics

  • Study: Personal data, digital currency among retail trends for 2014

    San Francisco -- Retail in the coming year will be more streamlined and integrated with online experiences, according to predictions from POS software provider Revel Systems.

    In 2014, Revel Systems predicts the following industry advancements will begin to take shape:

  • Amazon dominates on Pinterest this holiday season

    Amazon.com is the most popular U.S. online retail site when it comes to having Web content shared on Pinterest in the run up to Christmas 2013.

    In a study of 10 top US retail sites, images and pages from Amazon.com are being shared most frequently on Pinterest, with Walmart and Apple taking second and third positions, respectively. According to a study conducted by digital marketing software and services specialist Searchmetrics, content from Amazon.com currently generates 16,360 pins per week, Walmart generates 5,778 pins per week and Apple generates 3,871.

  • comScore: Online sales from Thanksgiving through Cyber Week up 24%

    Reston, Va. -- For the holiday season-to-date, $31.5 billion has been spent online, marking a 9% increase versus the corresponding days last year, according to comScore. However, as noted in previous releases, Thanksgiving Day was six days later this year than last and causes more heavy spending days to fall in the year ago period, thereby diluting growth rates at this point.

    Green Monday (Dec. 9) saw $1.4 billion in desktop online spending, up 10% versus year ago, representing the third heaviest online spending day of the holiday season-to-date.

  • ShopperTrak: Retail sales and traffic fell last week

    Chicago -- Consumers spent a majority of last week recovering from “Black Weekend” holiday shopping. ShopperTrak – the world’s largest provider of retail shopper analytics – reported that for the week of Dec. 2 to Dec. 8, brick-and-mortar sales of general merchandise, apparel, furniture and other products (GAFO) fell 2.9% compared to the same time last year. Last week’s retail shopper traffic decreased 21.6% compared to the same time period in 2012.

  • Survey: Target and Apple take the lead in mobile shopping

    Boston -- Target was the most-browsed mobile app/site in 2013, and Apple’s mobile app/site is where consumers purchase the most, according to a new study from Mobiquity.

  • Survey: Nine-in-10 holiday shoppers not finished

    Austin, Texas – Nine-in-10 (87%) holiday shoppers surveyed still have presents to buy. Recent surveys by RetailMeNot and The Omnibus Company found that nearly 200 million Americans have not completed their holiday shopping.

    Nearly nine-in-10 (88%) winter holiday shoppers surveyed said they have had to buy gifts in the 11th hour. Parents seem to be the biggest procrastinators, as nearly all (95%) parents surveyed admitted to waiting until the last minute to buy holiday gifts.

  • True Fit partners with Demandware for turnkey recommendations

    Waltham, Mass. – Personalization software company True Fit has become a Demandware Link Technology Partner. Through the Link Technology Partner Program, True Fit has developed a pre-built integration between its fit technology platform and Demandware Commerce.

  • Survey: Many homeowners use smartphones for remodeling

    Sunnyvale, Calif. -- More than one out of four (27%) homeowners reported using their smartphones in the past for a variety of tasks to help with remodeling their homes. According to a new survey of U.S. homeowners by homeowner mobile app provider Planese, the percentage jumped to 40% when they were asked if they planned to use smartphones for future remodeling projects.

  • Target and Apple dominate mobile shopping

    Target was the most-browsed mobile app/site in 2013, and Apple’s mobile app/site is where consumers purchase the most, according to a new study from Mobiquity.

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