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Consumer Analytics

  • Facebook wants to reinvent how consumers talk to retailers

    New York -- Facebook hopes to transform the way  customers communicate with retailers by re-inventing the customer service platform. Facebook and its partner Zendesk, a customer service platform firm, are teaming up to allow businesses to provide scalable and responsive customer service to the more than 600 million people worldwide who use Facebook's popular Messenger app. The social media giant is inviting retailers and other companies to develop software that allows customers to communicate instantly with them through Messenger.

  • Retailers are about to find Facebook more friendly

    Facebook is aiming to revolutionize the way customers communicate with retailers by re-inventing the customer service platform.

    The tech giant is inviting retailers and other companies to develop software that allows customers to communicate instantly with them through Facebook Messenger. Facebook and its partner Zendesk, a customer service platform firm, are teaming up to allow businesses to provide scalable and responsive customer service to the more than 600 million people worldwide who use Messenger.

  • Five Actions To Take Immediately After a Cyber Attack

    By Todd Weller, Hexis Cyber Solutions

    For retailers, it’s now no longer a matter of “if” you will be compromised by a cyberattack, but “when” you will be. But they can mitigate the impact of attacks now and in the future by preparing a response plan with policy-based automation.

  • Retail cybersecurity center launches intelligence sharing portal

    Washington, D.C. - The Retail Cyber Intelligence Sharing Center  has expanded the capabilities of its Retail Information Sharing Analysis Center (Retail ISAC) with the establishment of an intelligence sharing portal managed by the Financial Services Information Sharing and Analysis Center (FS-ISAC).

  • Study: Consumers can’t get satisfaction

    Ann Arbor, Mich. – It probably takes less to satisfy the average consumer than it does to satisfy Mick Jagger, but even still, consumers can’t seem to get any satisfaction these days. According to new data from the American Customer Satisfaction Index (ACSI), the national level of customer satisfaction dropped 0.5% to 75.2 in fourth quarter 2014.

  • Sephora enhances loss prevention with Vector

    San Francisco – Sephora has chosen Vector Security as its partner while it focuses on technology upgrades to enhance loss prevention in its North American locations. Those upgrades include migration from analog to IP cameras, as well as conversion to newer alarm panels and electronic article surveillance (EAS) technologies.

  • Omnichannel inversion: When clicks meet bricks

    Digital-first doesn’t mean digital-only. At least not anymore. Some brands have already embraced that lesson in a bold way, and many others are taking notice.

  • 4 things every retailer needs to know about mobile

    The rapid changes in the digital and mobile world are radically affecting consumer behavior, disrupting traditional means of retailer/consumer interaction and influencing buying behavior and payment options in an unprecendented way.

    Capitalizing on these technological innovations means keeping a close eye on the ways in which innovations in technology are turning the retail world upside down. There is no better way to do this than attend Mobile World Congress.

  • Study: Multicultural consumers grow in importance

    New York – Multicultural consumers are growing in importance as the U.S. increasingly becomes a multicultural country. According to an upcoming study from Nielsen, “The Multicultural Edge: Rising Super Consumers,” multicultural consumers today are leaders in technology adoption.

  • Study: App security remains risky

    Armonk, N.Y. – Mobile app use continues growing rapidly, but businesses are not keeping pace with security. According to new research from IBM and Ponemon Institute, nearly 40% of more than 400 large companies studied, including many in the Fortune 500, aren’t taking the right precautions to secure the mobile apps they build for customers.

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