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Consumer Analytics

  • This is what grocery shoppers value the most

    Fresh produce comes out on top as the most important feature to customers in their grocery store experience.   That’s according to a new report by Acosta, a full-service sales and marketing agency in the CPG Industry, in which fresh produce (89%) ranked as a more important feature than competitive pricing (86%) and product selection (84%).   
  • Department store retailer narrows loss

    The Bon-Ton Stores reduced its loss in the second quarter amid fewer markdowns and inventory controls, but sales fell as mall traffic remained soft.   The retailer posted a loss of $38.7 million in the quarter ended July 30, compared with a net loss of $39.6 million in the year-ago period.   Total sales fell 2.4% to $542.4 million, compared with $555.4 million last year. Same-store sales were down 2.0%.  
  • Survey: The top-rated mobile retail apps are…

    Groupon, One Kings Lane and ModCloth have the top-rated mobile apps in the retail industry.   That’s according to a study conducted by Application Resource Center, which analyzed data taken from 1.2 million user reviews posted on the Apple and Google Play app stores for 50 retailers. (The retailers were reviewed represented the retailers with the most mobile app sales in 2015.)  
  • Off-pricer updates website to fuel online growth

    Stein Mart has launched a new website that gives shoppers a more personalized shopping experience.   Developed in partnership with Kibo, a cloud-based unified omnichannel commerce platform, the updated site is powered by the Kibo e-commerce platform. As part of Stein Mart’s overall omnichannel strategy, the feature-rich and responsive designed site gives the retailer the same experience across all of its retail touch-points.  
  • Avoid These Seven Deadly Sins of Customer Experience

    When it comes to providing customer service, companies often have only one chance to get it right. The reality is that even just one negative experience can be all it takes for a customer to take their business elsewhere.   
  • Robot welcomes shoppers at high-tech store in Palo Alto

    A start-up consumer electronics retailer has deployed a friendly-looking, white plastic robot named Pepper to greet shoppers.   In a two-week test, high-tech retailer B8ta is the first retail store in the United States to deploy the humanoid robot, which is from Japan’s SoftBank Robotics, Mercurynews.com reported.   
  • Veteran marketer joins outdoor retailer

    Gander Mountain announced that Ron Stoupa will join the company as senior VP - marketing & e-commerce starting on Monday, Aug. 15.      Stoupa will lead all marketing and e-commerce functions, including brand development, customer engagement and omnichannel initiatives for Gander Mountain.   
  • Weis loyalty shoppers can now earn discounts on future shopping trips

    Weis Markets on Thursday announced it has upgraded its Weis Reward Points Program to include the option of a 5% discount when customers use their Weis Preferred Shopper Club card and make a qualifying $100 purchase in a Weis Markets store. The discount can be redeemed on a customer’s future order.  
  • Sur La Table moves to make online shopping easier

    Sur La Table has launched a new solution designed to ensure online shoppers are able to easily find the best product.    The retailer of kitchen and table goods has deployed a tool from Edgecase (its ‘adaptive navigation solution”), which uses cleansed and enriched product attributes to make finding the right product online easier and more inspiring.  
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