Consumer Analytics

Study: Price more important than brand reputation among most consumers
Consumers may disagree with a brand’s action or political leanings, but that doesn’t necessarily mean they will take their business elsewhere.
The Rise of Next-Gen Retail: Shifts in Shopping Center Design
Despite ongoing fears regarding e-commerce contributing to the demise of brick-and-mortar stores, it is clear that doomsday predictions have underestimated the consumer demand for visiting physical stores.

The retailers with the best omnichannel customer service are…

The largest retailer-owned hardware cooperative in the world took the top spot in a ranking of retailers with the best omnichannel overall customer service, discovery and purchase.
Omicron unlikely to bring shutdowns, says NRF economist

The main economic impact of the COVID-19 omicron variant is likely to be on inflation.
Popular Long Beach center gets a new owner

A California-based developer of open-air retail properties that plans to double the square footage of its portfolio this year has set off aggressively on its mission in the first days of 2022.
Survey: Mobile payment apps, cryptocurrency grow in popularity

An increasing number of consumers are using mobile payment apps and owning cryptocurrency.
Spending on social media platforms set to explode

Digital spending will shift to social media during the next three years, fueled largely by two groups of consumers.
Best Buy joins Walmart, Target with in-house media company

The leading U.S. consumer electronics retailer is taking its targeted advertising activities to a new level.
Four Strategies to Minimize Effects of Inflation While Increasing Profits

Inflation fears have resurfaced after a decade of subdued price increases, as the costs of many products and services have increased this year.
Who’s In, Who’s Out: Shifting buying habits of Gen Z

Global online fast-fashion retailers dominate Gen Z pandemic shopping, displacing such traditional favorites as Urban Outfitters.
CSA Exclusive: Six expert predictions for marketing in 2022

Chain Store Age recently spoke with members of Loyalty Innovators to ask their opinions about what they expect the hot marketing trends to be in 2022.
Survey: Holiday shopping season could extend into early 2022

Consumers are considering delaying some holiday purchases until early 2022 — particularly in certain categories.

Study: Price more important than brand reputation among most consumers

The Rise of Next-Gen Retail: Shifts in Shopping Center Design

The retailers with the best omnichannel customer service are…

Omicron unlikely to bring shutdowns, says NRF economist

Popular Long Beach center gets a new owner

Survey: Mobile payment apps, cryptocurrency grow in popularity

Spending on social media platforms set to explode

Best Buy joins Walmart, Target with in-house media company

Four Strategies to Minimize Effects of Inflation While Increasing Profits

Who’s In, Who’s Out: Shifting buying habits of Gen Z

CSA Exclusive: Six expert predictions for marketing in 2022

Survey: Holiday shopping season could extend into early 2022