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Facebook shoppers increasingly on the go
Purchases made via Facebook advertisements are more frequently occurring via mobile device.
According to new data released by the Facebook IQ marketing insights division, three in 10 purchase conversions from Facebook ads between January and May 2015 took place on a mobile device (24% on a phone, 6% on a tablet). During that same period, the frequency of mobile purchases increased 35%, according to Facebook IQ’s latest internal analysis.
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JDA looks south of the border for new excellence center
Retail enterprise technology provider JDA Software Group Inc. is increasing its 24x7 technical support capabilities for clients in North and Latin America.
JDA is opening a new Center of Excellence (CoE) in Monterrey, Mexico. The new facility is the fourth CoE, and the first in Latin America, operated by JDA to provide expert 24/7 support to more than 4,000 customers.

