Business Intelligence (BI)

A specialty retailer’s new point-of-sale upgrade is helping to meet — and surpass — its customers’ expectations.   David’s Bridal has created a reputation for enabling brides—and her entire wedding party— to choose a gown right off the rack. But as it expanded its offerings and services, the retailer has also established a robust special order business.   

Chain Store Age recently spoke with Goro Yumiba, chairman and CEO of SATO Global Solutions, and learned how retailers can leverage Internet of Things solutions, including RFID, to bolster in-store experiences.

How can embracing the power of data improve retailers’ business processes, growth and results?

In today’s fast paced dynamic business environment, successful retailers must be responsive to the market and make decisions promptly. Enter the power of data.

Menswear retailer bullish on Internet of Things, RFID

While most retailers continue to dip their toes in the Internet of Things waters, Thomas Pink has jumped in with both feet — and is seeing results.

The luxury menswear brand is involved in an IoT proof-of-concept test at its store on Wall Street in downtown Manhattan. Using a cloud-based IoT platform from Acuitas Digital, the retailer has the backbone it needs to seamlessly integrate networking, hardware, software and analytics solutions — all necessary pieces to digitize the physical store.

New e-commerce platform helps retailer better serve shoppers

Ulta Beauty is on a roll — offline and on. It’s growing in the physical space, with 100 new stores on tap for 2017, and is also expanding its capabilities in the digital space.

Ulta’s e-commerce sales hit $345.3 million in 2016, and online traffic continues to climb. For its most recently completed quarter, e-commerce sales grew 63.4%, and mobile volume rose more than 90%.

Shoppers may notice digital ads, but they are not necessarily clicking on, or responding to, them.   That’s according to a new study by Valassis, “Motivating the Dynamic Shopper: Purchase Decisions In-Progress,” which analyzes how digital ads best engage and then motivate customers to take action. Three groups were studied; parents, millennials and Gen X.   

Staples Australia and New Zealand is refreshing its pricing strategy.   Staples Australia and New Zealand completes more than 80,000 deliveries daily for consumers and small businesses under 20 employees. However, the chain relied on a legacy-based monitoring tool to establish pricing metrics. To remain competitive in an increasingly omnichannel landscape — especially among business customers — the company was ready to revamp its pricing efforts.   

New product introduction volume continues to increase. Lilly Pulitzer’s analytics platform helps hone in on the winners.   In an omnichannel world, customer satisfaction is key, which means merchandise must be available when shoppers want it. By extending its partnership with First Insight, Lilly Pulitzer will continue to use predictive analytics to make faster and more accurate design, buying and pricing decisions, and gain the insight needed to mitigate risks associated with new product introductions.  

Mobile ads and solid user growth across its suite of apps contributed to a strong first quarter for Facebook.   For the quarter ended March 31, revenue rose 49% to $8.03 billion, from $5.38 billion in the same period a year earlier. This surpassed analyst predictions of $7.83 billion. Based on this quarter’s earnings, Facebook has exceeded analyst expectations for eight straight quarters.   

A specialty retailer is taking steps to establish itself as a digitally driven brand.   The Paper Store is extending its partnership with Aptos. The retailer first joined forces with the technology provider when it deployed the Aptos Singular Commerce platform, an end-to-end cloud-based solution, to help support the opening of 50 new stores.    

Controlling physical assets — and adhering to compliance requirements — can become daunting as chains grow.   To streamline the process, Sephora is adding lease management software from Accurent. Specifically, the software will enable the beauty giant to manage leases for more than 400 locations in the United States, Canada and Puerto Rico.