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Global tech startup personalizes shopping experience
NEW YORK — Global technology startup Synqera has launched Simplate, an in-store point-of-sale terminal that provides real-time business-to-consumer media communications, at the National Retail Federation’s 102nd Annual Convention & EXPO.
Synqera describes Simplate as one of the first interactive POS terminals that uses big data, such as customer preferences, behavior, demographics and purchasing information, to provide personalized media communications for on-the-spot marketing.
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Lowe’s gets smart about water heaters
ASHLAND CITY, Tenn. — Lowe’s is teaming up with American Water Heaters to offer homeowners the ability to remotely control their water heaters from their smart phones or tablets.
Iris is Lowe's exclusive smart home solution allows homeowners to monitor and control virtually everything in the home, including Energy Smart electric water heaters, which will feature Iris-compatible control modules. Homeowners can use the controls to set water temperatures and select operating modes, including the "Vacation" mode.