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Redefining the “store” for a digital age
Dutch physicist Niels Bohr wasn’t talking about the retail industry when he said, “prediction is very difficult, especially about the future,” but the comment couldn’t be more relevant given the volatility facing the retail industry.
The idea of customer purchases being limited to brick-and-mortar stores faded long ago. Digital technologies, such as the Internet and mobile devices, and evolving shopping channels have made it difficult to distinguish what is and is not a “store.”
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Roundy’s selects Symphony EYC to leverage customer insights
Milwaukee – Roundy’s Supermarkets has selected Symphony EYC Customer Insights behavioral insights platform and expertise to enable customer-centric business processes. With Symphony EYC, Roundy's will gain and leverage consumer insights to optimize product selection, customer communication and other critical functions across all Roundy's grocery stores and pharmacies throughout the Midwest.