Machine Learning

The surge in fraudulent e-commerce transactions which was predicted in the wake of U.S. EMV compliance may already be happening.

According to the new Online Fraud Index from payment platform provider Pymnts.com and security technology vendor Forster, fraud attacks on U.S. online retailers rose 163% during the first three quarters of 2015. Interestingly, this large increase in online fraud preceded the Oct. 1, 2015 EMV mandate, although many retailers had already begun or even completed EMV compliance efforts during that time.

Under Armour is undertaking an ambitious effort to provide extremely personalized health and fitness coaching, assisted by IBM.

Under Armour has entered a strategic partnership with IBM to create and provide data-backed health and fitness insights, powered by IBM Watson's cognitive computing technology. The partnership will combine Under Armour’s new UA Record personal fitness app with an IBM Watson Cognitive Coaching System.

Specialty outdoor retailer The North Face is engaging its nature-oriented online customers in a very down-to-earth way.

The North Face is launching a new interactive online shopping experience. Using the IBM Watson artificial intelligence platform and Fluid XPS intuitive recommendation engine, customers can now use natural conversation as they shop online to receive personalized outerwear recommendations.

Vertical specialty workwear retailer Carhartt Inc. is gaining an unprecedented view into what customers want, when they want it.

Carhartt is leveraging the new IBM Commerce Insights solution that is designed to help online retailers evaluate category and product performance for quick merchandising decisions. Leveraging cognitive capabilities from Watson Analytics,IBM Commerce Insights provides a single view of customer behavioral, market and business performance data directly on Carhartt’s storefront.

Information technology outsourcing (ITO), or the strategic hosting and management of technology solutions, services and personnel by a third-party provider, is a popular way for retailers to quickly increase their technological capabilities, and also lower their IT-related capital expenditure.

Jeff Seabloom, managing director at Dallas-based global advisory firm Alsbridge Inc., spoke with Chain Store Age about three trends he sees having a major impact on retail ITO in 2016.

The recent KronosWorks 2015 conference was held in Las Vegas, a city built on taking chances. However, increasing automation of workforce management tasks is helping retailers remove the risk from activities such as scheduling, staffing and hiring.

Here are three hot automation trends highlighted at KronosWorks that are helping retailers win the workforce management game.

At one point or another, anyone discussing the future of personalization in offline retail has quoted the film Minority Report, where virtual billboards scan Tom Cruise, and immediately customize their message. The virtual assistant in Gap refers to the last time he entered the store, and inquires about his recent purchase.

Now, 13 years later, some of these technologies are becoming mainstream. For example, large retailers like Target and venues like the new Levi’s Stadium are equipped with beacons to customize your experience.

Visual search, or the ability to click on an image of a product and obtain information, or even make a purchase, without typing in any words, is growing in popularity.

Retailers including Urban Outfitters are offering variations of visual search functionality, and the failed Amazon Fire smartphone essentially made the world into an Amazon showroom with an advanced virtual search tool. Considering that Pinterest has become one of the leading visually-oriented consumer sites, it’s not surprising the social platform has joined the fray.

E-commerce platform provider Demandware has released its annual list of retail predictions for 2016, and many of them center on how machines will continue taking over tasks once done by people.

Out of the nine trends Demandware identifies, four are related to growing IT automation: machine learning driving voice-based intelligence assistants, in-store payment evolving dramatically, data-driven decision marketing replacing gut instinct, and last-mile fulfillment providers driving instant gratification.

Merriam Webster defines democratize as “to make (something) available to all people.” We are
witnessing the democratization of technology as technology providers are able to put
increasingly powerful solutions in the cloud, making industry-leading capabilities available to
even the smallest retailers.