Supply Chain & Merchandising

Executing merchandise optimization, or at least performing it so the end game is won, can be confusing and convoluted since “optimization” seeps into almost every retail activity. Are we talking assortments, space, price, promotion, categories, merchandise or some combination?

Terms are irrelevant. Results are not. Merchandise optimization must deliver and reverberate success among every store and online channels. It must drive shopper loyalty, and must be executed to maximize margins, beat competitors and draw in your shoppers.

Executing merchandise optimization, or at least performing it so the end game is won, can be confusing and convoluted since “optimization” seeps into almost every retail activity. Are we talking assortments, space, price, promotion, categories, merchandise or some combination?

Terms are irrelevant. Results are not. Merchandise optimization must deliver and reverberate success among every store and online channels. It must drive shopper loyalty, and must be executed to maximize margins, beat competitors and draw in your shoppers.

All manner of store operational processes will soon be under review at Target following the appointment of a new executive whose role is to simplify, optimize and make the retailer more agile.

For specialty men’s apparel retailer Knot Standard Inc., custom fit is everything.

The New York-based omnichannel retailer, with seven showroom stores in the U.S. and Dubai, as well as a global e-commerce business, tailors clothing to its customers’ dimensions. This customized approach also fits its IT strategy.

“We built all our systems from scratch using PhP [development language],” explained Matthew Mueller, CEO and co-founder of Knot Standard. “There is no off-the-shelf technology.”

Life just got a little easier for merchants who sell goods on Shopify. The cloud-based e-commerce platform is partnering with the U.S. Postal Service (USPS) for direct, discounted shipping.

Retailers can now buy and print discounted shipping labels directly within the Shopify platform. Labels will be up to 60% off retail rates. In addition to saving money when purchasing shipping labels, merchants will now have the ability to either drop prepaid shipments off at USPS offices without having to wait in line, or they can schedule a free home pickup.

E-commerce sales surged at Pier 1 Imports during the second quarter, but the retailers overall sales grew less than expected and the company lowered its full year outlook.

Total sales increased 2.7% to $430 million and same-store sales increased 2.5%. Excluding the effects of the stronger U.S. dollar, total sales increased 4% and same-store sales increased 3.8%.

Front-end customer engagement is only as good as its back-end support. Realizing this fact, omnichannel specialty beauty retailer Sigma Beauty is enlisting eBay Enterprise to provide fulfillment and freight services. T

REI has promoted Rachel Ligtenberg to VP of retail following a 25-year tenure with the company.

In her new role, she adds retail operations to her current responsibilities of leading store design, visual merchandising and the co-op's flagship strategy.

Ligtenberg will continue to enhance REI's retail experience through new store design concepts to showcase its products, services and educational programs.