Sales & Marketing

MINNEAPOLIS - Target announced that it is offering free shipping on thousands of Target.com purchases and announces extended store hours on Dec. 26.  

"Target makes shopping fun, fast and festive for our guests throughout the holiday season," says Nik Nayar, vice president, merchandising at Target. "Most holiday gift cards are redeemed in our electronics department so we are gearing up for great deals on some of our guests' favorite products such as video games, TVs and cameras."

Hoffman Estates, Ill.-based Sears.com accounted for 6.21% of multichannel Web traffic for the week ended Nov. 27, which included Thanksgiving and Black Friday, according to data released from Experian Hitwise.

The data showed Sears.com received 21.1 million visits for the week, just under JCPenney at 21.5 million visits, or 6.34% of total Web traffic. Walmart topped the list at 25.88% of all Web traffic, or 88 million visits, with Target ranking second at 15.26%, or 51.8 million visits.

Pittsburgh - American Eagle Outfitters on Tuesday detailed its plans to open Eagle Outfitters and Aerie by American Eagle stores in Japan, in partnership with Sumikin Bussan Corporation. The first store is slated to open in Tokyo’s legendary Harajuku shopping district in the first half of 2012.

AEO has signed an exclusive franchise agreement with Sumikin, a leading marketer, importer and exporter with extensive experience in the fashion industry.

The time to ponder that question is when everything is going right, which pretty much seems to be the case at Target these days. The company’s stable senior leadership team has articulated a clear strategy that is being well-executed and delivering expectation-exceeding results such as a 5.5% gain in November same-store sales and third quarter earnings per share that surged 28.5% to 74 cents.

NEW YORK - A seminar on collaborative merchandising initiatives at the upcoming National Retail Federation convention should draw considerable interest due to the involvement of Target and ConAgra Foods. The seminar is sponsored by DemandTec, a company whose suite of merchandising solutions have been used by both companies since 2007. The session will be facilitated by DemandTec’s SVP consumer products Rob Culin.

San Diego - Internet presence management firm Red Door Interactive said Monday that Quiksilver has selected it to help launch its new line of girls’ apparel and accessories.

According to Red Door, the fashion and action sports brand will implement an internet presence strategy, developed and executed by Red Door, designed to drive awareness and traffic to Quiksilver’s flagship stores and niche retailers by individuals who will engage with the brand.

NEW YORK - OgilvyAction, the activation arm of Ogilvy & Mather, and Malone Advertising, the retail marketing unit of JWT, both part of WPP Group,have announced a joint venture in North America to form the first fully integrated, end-to-end shopper marketing and experiential marketing agency.

Competition in the toy category is intense every holiday season, but it seems to have been ratcheted up a few notches this year, and Target was one of the companies doing the ratcheting. The company’s aggressive pricing moves put it in close proximity to Walmart early in the season and more recently Target’s toys were less expensive than Walmart’s, according to a pricing survey conducted by Citigroup retail analyst Deb Weinswig.