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Sales & Marketing

  • PriceGrabber: Consumers to check off most shopping in December

    Los Angeles -- Survey results released Wednesday by PriceGrabber found that with a record 247 million shoppers visiting stores and websites over the Thanksgiving weekend, there are still a significant number of December shoppers this year.

  • Duck Tape sticks by the arts

    AVON, Ohio — Duck Tape is teaming up with the Scholastic Art & Writing Awards to get students to stick with the arts. To that end, it will sponsor the Mixed Media category and offer a $500 prize to five works within the category, chosen by Duck brand from a pool of National Gold Medal Scholastic Award winners.

  • Casey’s Q2 profit down

    Ankey, Iowa -- Casey's General Stores Inc.'s reported Monday that its net income declined nearly 13% in its fiscal second quarter on lower sales of gasoline, groceries and cigarettes.

    Casey's made $32.9 million in the quarter ended Oct. 31, down from $37.6 million in the year-ago period.

    Revenue rose 7.2% to $1.91 billion. Same-store sales of gasoline fell 0.4%, while sales of merchandise dropped 0.7%. Cigarette sales were hurt by competitive pricing and an increase in an Illinois state excise tax, CEO Robert J. Myers said in a statement.

  • SC Johnson offers holiday HQ tours

    What better way to celebrate the holidays than a tour of a CPG company’s headquarter?

    The SC Johnson company is proud of its corporate campus designed by legendary architect Frank Lloyd Wright and is offering free tours it contends make for a great activity for families and guests visiting the company’s home town of Racine, WI.

  • comScore: Green Monday expected to top potentially heaviest online spending week ever

    Reston, Va. -- For the holiday season-to-date, $26.6 billion has been spent online, up 13% versus the corresponding days last year, according to comScore. The firm predicts that Green Monday (Monday, December 10, 2012) is likely to be one of the heaviest online spending days of the season and a headliner for what is expected to the busiest online spending week on record.

  • Toys ‘R’ Us and Ubisoft launch social game with real-world discount

    Wayne, N.J. -- Ubisoft  and Toys “R” Us announced that they have teamed up to create Toys “R” Us Towers, a free-to-play toy store simulation game with real-world benefits, available now on Facebook. The game will also be available on mobile devices in the coming months.

  • IBM Study: All consumers looking for a consistent experience, from start to finish

    Armonk, N.Y. -- The consumer of the future will be more mobile, social and self-sufficient, willing to share details on themselves and their preferences in exchange for highly personalized relationships with their favorite stores, according to a new IBM consumer survey. The study also found that consumers’ willingness to advocate for a particular retailer is becoming multi-faceted, with consumers looking for a flawless experience, whether it’s when they’re researching, purchasing, or receiving delivery.

  • Former Estee Lauder exec named CMO at Murad

    EL SEGUNDO, Calif. — Former Estee Lauder executive Suzanne Dawson has joined high-end skincare brand Murad as its new CMO. Dawson will oversee all global marketing, including brand development, advertising, public relations, creative and education for products, services and new market opportunities. She will report to GM Richard Murad.

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