Sales & Marketing

Cambridge, Mass. – Akamai is introducing enhancements to its Akamai Intelligent Platform web experience solution including EdgeStart, which uses Akamai’s globally-distributed network along with accelerated rendering in the browser to help deliver portions of web pages to users immediately and decrease load time. New protocol optimizations are intended to help overcome highly congested networks.

New York -- The majority of American shoppers think that holiday discounts advertised by retailers are faked, according to a survey conducted by British marketing consultant David Rawlings.

Rawlings’ Google survey, "Before-Christmas sales — Do you believe the discounts are genuine?," queried 1,500 American Internet users, and found that more than 70% of those polled answered "no" to that question.

3M wowed investors on Tuesday by sharing aggressive organic growth plans, doubling a share repurchase program, raising the prospect of billion dollar acquisitions and increasing its dividend by 35%.

The $30 billion company offered the details during a meeting with investors to update a five-year growth plan that extends through 2017. The plan envisions 9% to 11% growth in earnings per share, 4% to 6% organic revenue growth and approximately a 20% return on invested capital.

Chicago – Wintry weather across the Midwest and Northeast took its toll on store traffic, as a report by ShopperTrak showed that in-store sales for the week of Dec. 9 to Dec. 15 were down 0.8% from the same week last year. New data from ShopperTrak also shows that in-store shopper traffic also fell last week by 19.9% compared to the same time period in 2012.

Toys “R” Us is resorting a familiar tactic and keeping its doors open from 6 a.m. Saturday, Dec. 21 through 9 p.m. Christmas Eve to drive last-minute holiday shoppers into its stores.

All Toys “R” Us stores nationwide are advertising around-the-clock savings and deals during the final 87 hours of Christmas shopping, along with daily deliveries through Christmas Eve. Only full-service stores in Paramus, N.J., and Puerto Rico, will not be open 24 hours a day.

Cincinnati – Kroger has promoted Mark Tuffin to senior VP of retail divisions. He succeeds Michael Ellis, who will become Kroger's president and COO on Jan. 1, 2014.

Seattle – Starbucks anticipates record purchases and activations of Starbucks cards on Thursday, Dec. 19. Last year, more than 2 million Starbucks cards were purchased in the U.S. and Canada on the Thursday before Christmas, representing nearly 1,500 cards purchased per minute in the U.S. and Canada.

Macy’s plans to build a major direct-to-consumer fulfillment center near Owasso in Tulsa County, Okla., to support continued sales growth driven by Macy’s omnichannel strategy.

The site is strategically located near the intersection of 76th St. North and Lakewood Ave., about 12 miles north of Tulsa. The company is expected to invest more than $170 million in the facility.