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Sales & Marketing

  • Levi’s launches omnichannel promotional campaign

    San Francisco – The Levi’s brand is launching a new omnichannel global brand campaign, "Live in Levi's," developed out of a creative collaboration with FCB (Foote, Cone & Belding) and The House Worldwide.

  • Stop & Shop generates buzz about its store brands with promotion

    Stop & Shop is once again looking to promote its store brands by holding its Buy Theirs, Get Ours Free challenge.

    During the weeks of June 29 and July 6 and then again the weeks of July 27 and August 3, when customers purchase selected national brand products, they will receive Stop & Shop Own Brands equivalent products free.

  • American Eagle to open three U.K. stores

    Pittsburgh - American Eagle Outfitters Inc. is entering the U.K. with the opening of three new company-owned stores. The stores will be located in the Bluewater mall in Kent, England, as well as the Westfield Group’s London and Stratford City shopping centers in London, England.

    The stores opening in the Westfield centers will include an aerie presence in shop-in-shop form. All of the stores are expected to open during fall 2014.

  • TreeHouse Foods to acquire private-label healthy snack company

    TreeHouse Foods plans to acquire Flagstone Foods, a leading provider of private-label healthy snacks, one of the fastest growing on-trend categories in the food industry.

    TreeHouse has agreed to pay Gryphon Investors and other shareholders $860 million in cash for the business, subject to an adjustment for working capital.

  • Three Ways Retailers Can Capitalize on Digital Disruptions

    By Gary Ambrosino, CEO of TimeTrade Systems

    Too often in retail, disruptions are viewed as bad things, but new digital disruptions, including 3-D printing and digital currencies, are transforming what consumers expect from their shopping experience and how they interact with physical and online retailers — for the better.

  • New AniMates app adds character to mobile messaging

    Smith Micro Software has unveiled its new AniMates mobile messaging app that lets users personalize voice messages with talking characters, scenic backgrounds and voice effects.

    Built using Smith Micro's animation software, AniMates offers a wide range of content from digital artists, allowing users to express themselves through multiple personas.

  • Former Circuit City CEO, Car Max founder Richard Sharp dies at 67

    New York -- Richard Sharp, the former CEO of Circuit City and driving force behind CarMax, has died due to complications from a rare type of Alzheimer’s disease. He was 67.

  • The Nook is Dead, Long Live Barnes & Noble

    Betamax. Zune. Google Plus. These are just a few consumer technology applications that hit the market with a lot of hype and all failed to catch on for the same basic reason. It seems clear that the Barnes & Noble Nook e-reader tablet can now be considered part of this list, although Barnes & Noble has not yet accepted it.

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