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Sales & Marketing

  • ECRM: Retail circular advertising trends, June 2014

    ECRM compared retail circular advertising in June 2013 versus June 2014 and noted trends occurring across top retail chains. Both Walmart and Toys “R” Us experienced some extreme shifts versus last year. Toys “R” Us did not run any circulars during the month of June, down from two last year. Instead, it ran only web and email promotions. The inverse occurred in January, when it ran no print ads in 2013 and only a single short circular in 2014.

  • 7-Eleven launches omnichannel birthday promotion

    Dallas - 7-Eleven is celebrating its 87th birthday with eight days of free offers, beginning July 11. To receive each day's free offer, a customer must first download and register on the 7-Eleven app.

    A customer opens the 7-Eleven app at the store and shows the member barcode to the sales associate at checkout. The barcode appears below the coupons. Once the associate scans the barcode at the register, the customer will receive the item as they check out.

     

  • The Container Store’s same-store sales increase streak comes to an end

    The Container Store saw same-store sales in the first quarter slip 0.8%, putting an end to a 16-quarter streak.

    “We thought our sluggish sales were all because of weather and calendar shifts that began last November and continued into the spring, but now we’ve come to realize it’s more than weather and calendar. Consistent with so many of our fellow retailers, we are experiencing a retail ‘funk,’” said chairman and CEO Kip Tindell.

  • Wayfair allows direct shopping from HGTV shows

    Boston – Wayfair is launching program integration on HGTV shows including "Brother vs. Brother" and "Flipping The Block." This integration is part of a broader partnership, which through program integration and daily sales events on Wayfair.com, lets consumers shop directly from HGTV shows.

  • Stater Bros. Charities taps new executive director

    The nonprofit charity arm of Stater Bros. Markets has promoted Nancy Negrette to executive director.
     
    In her new position, Negrette will work with Stater Bros. Charities CEO Sally Atkinson to oversee the nonprofit’s efforts in the areas the company’s employees work.
     

  • La-Z-Boy names president of retail segment

    Monroe, Mich. -- La-Z-Boy Inc. announced the promotion of Daniel King to president of the company's retail Segment. He has served as VP of La-Z-Boy's retail operations since July of 2011.

    In his new role as President, King will be responsible for all facets of the company-owned La-Z-Boy Furniture Galleries stores, including sales, store operations, training and merchandising functions. The company owns 101 of the 315 stores and, in fiscal 2014 the segment recorded approximately $300 million in sales.

  • Bebe bolsters omnichannel capabilities

    Bebe is looking to carve out a place for itself in the e-commerce market and to that end is honing its online and mobile strategy.

    The retailer has selected Digital Experience Management (DXM) platform provider Qubit to provide a wide reaching and bespoke A/B testing, website optimization and personalization program designed to increase conversion rates. It also plans to launch a new responsive mobile site in the near future.

  • East Peoria McDonald’s coming September 2014

    East Peoria, Illinois — McDonald’s Restaurants of Peoria/Bloomington will join the East Peoria Levee District with the opening of a new restaurant in September.

     Local owner-operator Scott Bandy will be overseeing the construction of the restaurant, with plans to include a modern exterior and dual drive-thru lanes. Interior features include a dual-point ordering system with new split counter function, free Wi-Fi, and digital menu boards.

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