Sales & Marketing

King of Prussia, Pa. – Online retailers are prioritizing immediate investments in customer-facing tactics such as price, marketing and customer service over strategic infrastructure for the 2014 holiday season. According to the 2014 Holiday Retail Audit, a U.S. survey of more than 1,000 ecommerce and marketing professionals from retailers with revenues of $5 million to $250 million conducted by EBay Enterprise, retailers identified a renewed focus in marketing efforts.

Dallas – Haggar Clothing Co. has hired Eve Richey as chief digital officer, effective Sept. 15. Richey, formerly VP of global digital marketing for Toms Shoes, will be responsible for creating a seamless approach to the consumer experience across a variety of shopping channels.

Richey will report directly to Michael Stitt, CEO of Haggar Clothing Co. She brings more than 14 years of experience developing and executing digital omnichannel strategies and implementing e-commerce solutions for brands such as Toms Shoes and Dell.

San Diego -- Following the successful launch of 3D print in six markets across the country, The UPS Store announced it is is expanding 3D printing services to meet the growing demands of its small business customers to nearly 100 additional locations nationwide.

As part of its recent Fall Expo Event, Plug and Play, a Silicon Valley-based global investor and technology accelerator that specializes in growing tech startups, held a startup pitch competition with 19 companies that are part of its Brand and Retail Accelerator program.

After launching 3D print in six markets across the country, the UPS Store is expanding 3D printing services to nearly 100 additional locations nationwide.
 
In the past year, the six locations saw demand for 3D print continuing to increase across a broad spectrum of customers.

McLean, Va. - Digital identity solution provider ID.me has unveiled its new retail rewards marketplace, which helps retailers hyper-target influencers and consumer segments with exclusive offers that are protected from fraud. The new product extends ID.me’s coverage from niche affinity groups like the military and students to all consumers.

The Skippy peanut butter brand is launching a multifaceted regional ad campaign — its first in more than five years and the first ever under Hormel Foods ownership.

After undergoing global positioning research for the Skippy brand, Hormel Foods decided to bring to life “the simple joy of eating peanut butter” across various brand platforms, from marketing to product innovations, and of course, in the new multimedia advertising campaign.

New York – Tiffany &Co. plans to offer two series of senior notes, one due in 2024 and one due in 20144, for a total of $500 million. The initial purchasers of the notes are expected to be Merrill Lynch, Pierce, Fenner & Smith Inc., Goldman, Sachs & Co., BNY Mellon Capital Markets LLC, J.P. Morgan and Mizuho Securities.