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Sales & Marketing

  • Lowe's CEO: Our transformation is gaining momentum

    Lowe’s CEO Robert Niblock cited the recovering U.S. economy as among the reasons why the company plans to focus more on market differentiation and omnichannel retailing.

    The company said it will outline these and other strategic priorities in a meeting with investors on Dec. 11 in North Carolina.

  • MasterCard Advisors: Cheaper gas means more presents

    Purchase, N.Y. – A decline in the price of gasoline may be leading to a larger haul for many many people on Christmas morning. According to the latest MasterCard Advisors SpendingPulse, total retail sales without the automotive and gasoline sectors were up 3.6% in November 2014, reinforcing the dramatic decline in gasoline prices.  
  • Franchise Expansion: Best practices for targeting markets and selecting franchises

    In the final installment of CSA Online’s PizzaRev series, we’ll explore the importance of choosing franchisees with a particularly discerning eye, and the process by which franchisors evaluate potential expansion markets.    FRANCHISEE FACTORS   
  • HGTV paints to launch at Lowe's

    The paint competition will heat up in March as Lowe’s rolls out HGTV HOME by Sherwin-Williams.

    The HGTV HOME by Sherwin-Williams product line will feature what both companies describe as “a new and improved interior and exterior paint program.” The line will be available at both Sherwin-Williams' company stores and Lowe's stores nationwide, as well as exclusive line extensions available at Lowe's.

  • Epicor looks to expand omnichannel capabilities with acquisition of ShopVisible

    Austin, Texas - Business software solution provider Epicor Software Corp. has agreed to acquire Atlanta-based ShopVisible LLC, a provider of cloud retail order management and digital commerce solutions. The acquisition of ShopVisible, expected to close by the end of the year, will expand Epicor’s position as a provider of extended omni-channel solutions for midsize and large retail chains.   
  • Forget the hype—Amazon not opening store in New York City

    New York - Back in the fall, reports were rampant that Amazon would open a physical store in mid-town Manhattan in time for the holiday rush. The online giant had rented space across from the Empire State Building,  according to reports, with plans to open a space that would double as a store and mini-depot where select orders could be picked up and returned.  But with the holiday season in full-swing, there is no Amazon storefront on West 34th Street—and it doesn’t appear any is likely in the near future.  
  • Walmart finance exec writes U a big check

    University of Arkansas alumni Ann and Gene Bordelon have contributed $100,000 to establish the Faculty Innovation Endowed Fund for the benefit of the Sam M. Walton College of Business.

  • RSR: Saving money top priority of holiday shoppers

    New York - Fifty-one percent of consumers say saving money is their top priority this holiday season, and  40% are driven by finding the right product. Those are among the findings of a recent survey conducted by RSR.  

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