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Sports Authority names former Pep Boys exec as chief marketing officer
New York -- Ron Stoupa, a former Pep Boys and Bass Pro Shops marketing executive, has been appointed executive VP and chief marketing officer of, Sports Authority.
Stoupa will be responsible for leading the strategic development and oversight of the company’s marketing plans. The Englewood, Colorado-based company operates 466 locations throughout the U.S. and Puerto Rico.
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Kohl’s accelerating omnichannel agenda
Buy online, pick up in store capabilities are being rolled out to all of Kohl’s nearly 1,200 stores this spring after a successful 100 store pilot program during the holidays.
And that just the beginning of the digital initiative the company has planned.
The addition of pick up in store to Kohl’s omnichannel offering puts the retailer on equal footing with others in the industry who have recognized in store pick up has quickly become a basic expectation shoppers have of retailers who operate physical stores.

